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Friday, September 25, 2009

Pour l’Homme- Jacques Fath Recommended by Whom You Know


We first introduced you to Jacques Fath:

http://www.whomyouknow.com/2009/07/read-this-jacques-fath-by-jeromine.html

Today we are pleased to recommend Pour l’Homme- Jacques Fath. It is sophisticated, polished and what every man in Manhattan needs for fall. It evokes accomplishment, power and status and is another winner from Jacques Fath. We like the unique scent that has real character and is not another from the launch after launch machine. This is classy, this is French, this is quality and for these reasons, Whom You Know recommends it. And we love the raspberry accent!

Unfortunately, Peachy Deegan is too young to have lived in the time of Jacques Fath but she was enlightened by Bernard Naim by reading the book featured above and fortunately, is living at the right time to experience the wonderful fragrances that bear his name. We do wish Jacques Fath was here and was sending us entries for dress of the week, however!

A history of the brand, because you know we love this type of thing:

JACQUES FATH (1912-1954)
In January 1937, at 25, Jacques Fath created his first Couture House in Paris. In this small establishment, he cut and hemmed the garments with the assistance of two workers. The clothes were then presented on a charming model, Genevieve, who would later become his wife.In April 1944, Jacques Fath established his Couture House at 39 Avenue Pierre 1er de Serbie in Paris, where it remained for decades.

1945 marked the year of Fath’s first fashion show. His collections were elegant, feminine and modern. The evening dresses were exquisite dreams: the detail of the cuts, the charm of the wraps and the low necklines continue to inspire today's designers. Jacques Fath began a career that would have made him the challenger of Christian Dior. By 1954, his Company included 700 employees. Fath was dressing movie stars and aristocrats; he was earning worldwide recognition.

He was as well the first to export to the United States, where his name is still recognized today. He began to innovate in all fields; accessories, ready-to-wear, perfumes. In 1945, he launched his first perfume Chasuble and two years later the mythical Iris Gris followed by the ever classic Green Water both by famous perfumer Vincent Roubert. In 1950, he decided to found his fragrance company and enriched it with the launch of Canasta, and Fath de Fath in 1953.

Jacques Fath's influence can be seen throughout the industry; He created for Ava Gardner, Greta Garbo, Marlene Dietrich and Rita Hayworth to mention only a few. He was the first, and may be the only person to initiate magnificent balls in his Château of Corbeville where all International elite gathered. (Peachy Deegan wishes she was there to write about THAT in the Nightlight column.)

Fath's success in Haute Couture is nothing short of spectacular. He had assistants such as Hubert de Givenchy and Guy Laroche In August 1949, he traveled to America to receive the Neiman Marcus Award for distinguished service in the field of Fashion. His untimely death, at the age of 42, brought a sudden stop to an empire to be. Along with Christian Dior, Jacques Fath's styles and creations were symbolic of the "New-look" era. Following the loss of this fashion icon, the company was taken over by his wife, and stopped Haute-Couture to become a Prêt-à-porter company. In 2009, a book about Fath was published by Assouline in New York (reviewed by Whom You Know: see beginning of this post).


HISTORY OF JACQUES FATH FRAGRANCES
1945 – 1961 JACQUES FATH PARFUMS

1945: Chasuble, floral woody oriental
1946: Iris Gris, floral fruity woody (Perfumer Vincent Roubert)
1947: Green Water, green aromatic citrus woody (For Men , Perfumer Vincent Roubert)
1950: Canasta, fruity Chypre, (Perfumer Vincent Roubert)
1953: Fath de Fath, floral woody and musky oriental
1963 – 1991 L’OREAL
1968: Fath’s Love, sparkling tuberose floral
1972: Ellipse
1977: Expression, floriental Chypre
1993 – 1999 STAR FRAGRANCE INTERNATIONAL
1994: Fath de Fath remade as fruity floriental (Perfumers Haarmann and Reimer)
1996: Eau de Fath a light version of Fath de Fath
1998: Pour L’Homme, fresh floriental (For Men, Perfumer Olivier Gillotin)
1999: Yin fresh floriental
1999: Yang green woody oriental (For Men)
As of 2008 Panouge launches Parfums Jacques Fath new generation
2008: Green Water Re-edition (Perfumer Symrise)
2009: Pour L’Homme Re-edition (Perfumer Symrise)
2009: Irissime Powdery, floral, Amber (Perfumer Marie Salamagne, Firmenich)
2010: Fath de Fath Re-edition and Whom You Know brings it to you first~! Peachy Deegan is wearing this scent now and is feeling the Paris all the way from across the pond.

***

Pour l’Homme- Jacques Fath

Eau de Toilette pour homme

In line of genuine men’s fragrance, “Pour L’Homme” is synonymous to power and calmness. From its comfortable scent, emerges a feeling of confidence and self-control.

This fragrance was launched to diversify the Jacques Fath Perfume line for men as it was limited to the historical Green Water. There was also a need to cover the spicy oriental sector with a classical tendency, one of men’s favorite scent direction.

The bottle is rectangular, a shape it always had, but a discreet lifting was operated on the pattern. The cap is completely new and is in line with the other men’s fragrance. The outer-box, also slightly reviewed, indicates clearly what to expect for woody blends amateurs.

Perfumer Olivier Gillotin (Dior, Ralph Lauren, Givenchy) achieved a great sharp, oriental, woody fragrance. This masculine scent possesses a blend of fresh, watery citrus with oriental flowers and spices, with lower notes of amber and wood.

The Man:

Intense and Serene, he faces life with a straight face. Very affectionate and tender, his strength remains inner.

Pour l’Homme fragrance description
On the head note, a zest of Grapefruit and Bergamot blends with Cedar leaves to create a green aromatic effect, natural and bursting, in contrast with the elegant flowery heartnote (Rose, Violet) with a surprisingly Raspberry accent.

To the Balsamic ambered effects, (Amber, Tonka Bean) and woody sensations (Patchouli) of the drydown notes, an unexpected touch of Incense brings in sparkles and mineral sensuality.

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