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Thursday, October 8, 2009

Chez Peachy: CURATING HOMES FOR MUCH LESS AT ONE KINGS LANE

Savvy Shoppers Gain Access to Luxe Lines at up to 70% Off 



At Whom You Know we are always on the lookout for great things at fabulous prices so Peachy Deegan is so pleased today she got a call from One Kings Lane.  It’s where industry insiders and design aficionados know to go.  Exclusive to and excelling in all things home—from designer décor and home accessories to entertaining and gifts, One Kings Lane is a curated online shopping sanctuary in the spirit of RueLaLa and Gilt Groupe: the stuff home enthusiasts love at ridiculously affordable prices.  Helmed by seasoned design aficionados who comb the market for unique opportunities, www.onekingslane.com is thefirst home-oriented private event destination that puts a premium on prized possessions.   How Chez Peachy!


Membership costs $0 (now anyway!  just like subscribing to Whom You Know is also free at the moment) and the site’s distilled events, open only to members, are events in every sense of the word: through 72-hour, brand- and theme-specific sales (at least two per day, five days a week, each beginning at 8am PST/11 am EST), members have a defined time to access a limited quantity of hand-selected products. It’s in the shopper’s best interest to buy early, as “hot,” popular goods will be sold quickly.  Members receive daily email alerts prior to the sales event so that they can capitalize on the “first mover’s advantages” of the site.  



Product categories include:
  • Barware  (for trying everything we recommend in Champagne Wishes!)
  • Bathroom Goods
  • Bedding
  • Books
  • Candles
  • China
  • Cookware
  • Clocks
  • Cutlery
  • Flatware
  • Floor Coverings
  • Furniture
  • Garden
  • Gifts
  • Holiday decorations
  • Leather Goods
  • Luggage
  • Lighting
  • Pillows and Throws
  • Pens and Stationary
  • Tabletop
 
How can they afford to do this?  One Kings Lane partners with premier home and gift lines to help move excess inventory in a quiet and discreet way.  The partnership is a win-win for businesses, as even the best-managed manufacturers are burdened with excess inventory.  Because sales are only open to One Kings Lane members, it’s also a win-win for consumers, who often find something they've been craving and can finally afford. Members also come to the site to discover new brands, learn a little something about them, and get inspired. 



“We’re thrilled to introduce this amazing resource,” says Susan Feldman, co-founder of One Kings Lane.  “The brand partners that we’re launching with are truly exceptional.  To be able to offer consumers access to such premium designers, and give them ways to stretch their dollar without compromising taste and quality, is a service we’re excited to offer.”



One Kings Lane also serves as a lifestyle lifeline, connecting members to industry experts such as interior and event designer demigods.  New content will be updated weekly.



“We wanted to create a destination for home enthusiasts, whether they are new to the realm or seasoned decorators,“ says Alison Gelb Pincus, co-founder of One Kings Lane.  “Site visitors can look forward to engaging content from some of the industry's most respected experts on all things home and entertaining. We want their advice and insights to excite and inspire!” 



Décor and deal-obsessed Americans finally have a refuge with the launch of One Kings Lane.  Here’s to a beautiful home!

 

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