DAYLIGHT TODAY & Fantastic Fall Fashion Preview: Jakett Shows in New York August 2012-Sneak Preview of One of Our Newest Brands That Will Be Recommended - You're Going To Love Jakett!
One of the coolest new brands you don't know about yet is Jakett, by Joseph Greco above. They have hot new looks in leather and suede that you will find incredible that you can wash yourself as long as you dry them too (in your dryer!!) straightaway. If it wasn't 90 degrees out, Peachy certainly would be wearing Jakett and soon enough it will be fall and you'll see her sporing it because it is cut so well and so stylish.
Our friend Joseph Greco tells us:
Jakett was created as the ultimate ‘cool’ completer piece for your premium denim way of life!
While many of the Premium Denim brands are quite cool in their own right, Jakett adds the perfect finishing touch!
Each piece is hand crafted and put through a rigorous “breaking in process”( garment washing), so that when you first wear it, it’s like Jakett has been one of your forever favorites! The ‘breaking in’ of your Jakett creates an Authentic, comfortably worn vintage image that distinguishes Jakett from other brands.
Like any ‘Best Friend’ each Jakett has a distinct personality. Some may see them as flaws, but we like to think of them as character! Blemishes, color variations and worn spots are what give each Jakett, (as in distressed jeans), its personality, so it can confidently wear it with the pride of a long lasting friendship. When it’s time to renew your friendship, you just put your Jakett in the washing machine and dryer to clean and soften it! How cool is that?
RUGGED was our 1st idea which is the ultimate casual experience. The waxed and stonewashed process creates the Vintage look which can’t be compared. The concealed wire in strategic places adds even more personality.
NAPPA was created for when you want to be a little more refined but still casually elegant. The softer skins and softer colors make your Jakett sophisticated while still maintaining its vintage appeal. Again, we use the tried and true details (like the concealed wiring and tumble dry) to enhance the comfortable feel of Nappa.
COTTON CANVAS embodies the cool details of you leather Jakett in a lighter weight fabric that can be worn into late spring and summer! Combining carefully placed leather details on the woven fabric and utilizing the signature Jakett detailing maintains the integrity and downtown coolness that RUGGED and NAPPA exemplifies. The easy, stretch canvas is also machine washable.
WASHED SUEDE is new for Fall 2012 and adds a special feminine softness to our favorite Robin shirt and Amelia classic Jakett. Prewashed and preshrunk, the ‘breaking in’ maintains the vintage look, and doesn’t inhibit the rich colors. Cold water wash will refresh and soften your new ‘Favorite’.
Get excited for our upcoming post on ROBIN!
