Whom You Know: PRODUCT ALERT: Mariah Carey's Luscious Pink

Thursday, March 12, 2009

PRODUCT ALERT: Mariah Carey's Luscious Pink

Whom You Know has heard of a new fragrance! With her beautiful, soulful voice, Mariah Carey has created music conveying such depth of emotion that it has captivated millions of people around the globe. Now, the acclaimed singer and philanthropist is ready to announce her latest work of art. Mariah Carey, the #1 top-selling recording artist of all time has partnered with Elizabeth Arden once again to create a luscious new fragrance.

Endowed with the gift to bring her art to life, with heart-stirring music and lyrics to alluring fragrance, Mariah unveils a heavenly side of herself with the launch of her newest fragrance, Mariah Carey’s Luscious Pink, a wonderful scent for spring.

Through Luscious Pink, Mariah gives a more intimate look into her world and her artistry, revealing her sparkling personality and undeniable sensuality. The fragrance is a beautiful new harmony of notes that epitomize Mariah – feminine, radiant, and ethereal – and show the world Mariah’s spirit.

Mariah Carey’s Luscious Pink, the glowing new fragrance, is the next chapter in the Mariah Carey fragrance collection.

“Launching my first perfume was such an amazing experience that it has inspired me to expand my fragrance collection. Mariah Carey’s Luscious Pink is an ethereal new scent that reflects the delicately sensual, feminine and optimistic side of me that is so present today in my music, my fragrance and my life.” - Mariah Carey

Additionally , following the incredible reception of Mariah Carey’s Luscious Pink, the best-selling female and solo artist of all time, Mariah Carey, introduces a deluxe edition of her hit fragrance. Mariah Carey’s Luscious Pink Deluxe Edition is a sensual and luxurious parfum rendition of Mariah’s flirty and fabulous Luscious Pink Eau de parfum. Released in February 2009, the introduction is set to coincide with the release of Mariah’s much-anticipated new album, The Ballads.

“The timing for Mariah Carey’s Luscious Pink Deluxe Edition couldn’t be more perfect,” said Ron Rolleston, Executive Vice President of Elizabeth Arden fragrances. “The Luscious Pink parfum is a symbol of femininity and luxury, everything Mariah Carey exudes. Valentine’s Day and the release of Mariah’s Ballads album mark the perfect time for Mariah to share her latest creations – music and fragrance that represent love from a person who is loving life.”

Mariah Carey’s Luscious Pink fragrance, which was introduced in the summer of 2008, was inspired by the singer’s radiant sensuality and ethereal voice. A sparkling floral, Mariah Carey’s Luscious Pink conveys notes of Sicilian Bergamot and Ocean Breeze Accord married with florals such as Bellini Accord, Pink Peony, Tiare Petals and Lily of the Valley. It finishes with a warm dry down of Sun-Kissed Woods, a unique blend of bright Blond Woods, Creamy Sandalwood, and White Musk.

In celebration of this luxurious parfum formulation, Mariah Carey’s Luscious Pink fragrance bottle has been dipped in glowing metallic pink, and the carton glistens with pink shimmer.

Available in a 1.7 fl. oz Parfum Spray, Mariah Carey’s Luscious Pink Deluxe Edition will retail for $75.00, with an actual value of $600.00. It will be available at select department stores such as Macy’s, Belk and Dillard’s.

Whom You Know features the deluxe edition at the top and the original underneath it in photos above.

©2009 EA FRAGRANCES CO

Mariah Carey is a trademark of Automatic Princess Holdings LLC and is used with permission.

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