Whom You Know: BIG APPLE BUSINESS: Sephora

Friday, May 8, 2009

BIG APPLE BUSINESS: Sephora

Whom You Know just loves trying out new products and Peachy Deegan often does it at Sephora. Sephora is a visionary beauty-retail concept founded in France in 1969 and acquired by Paris-based LVMH Moët Hennessy Louis Vuitton, the world’s leading luxury products group, in 1997.

Sephora’s unique, open-sell environment features over 200 classic and emerging brands across a broad range of product categories including skincare, color, fragrance, makeup, smile care, bath & body and haircare, in addition to Sephora’s own private label. It is great to have this kind of selection so you can pick the very best! Whom You Know of course is dedicated to finding the diamonds in the rough in every category.

To build the most knowledgeable and professional team of product consultants in the beauty industry, Sephora developed “Science of Sephora.” This program ensures that their team is skilled to identify skin types, have a knowledge of skin physiology, the history of makeup, application techniques, the science of creating fragrances, and most importantly, how to interact with Sephora’s diverse clientele. To further enhance the education program, Sephora opened the doors to an expanded training facility – Sephora University – in October 2007.

Sephora’s highly trained beauty experts are available to assist clients wherever they shop – in stores, online, or via 1-877-SEPHORA.

Stores - Sephora operates approximately 500 stores in 12 countries worldwide, with an expanding base of over 220 stores across North America. ALL MANHATTAN STORES ARE LISTED AT THE BOTTOM OF THIS ARTICLE! Sephora opened its first US store in New York in 1998, and its first Canadian store in Toronto in 2004.

Beauty Insider – In July 2007, Sephora launched this program as a way of thanking clients with special products, exclusive information, and an all-access pass to personalized beauty. The Beauty Insider program is available at Sephora stores nationwide and at www.sephora.com

Sephora’s executive team includes:
David Suliteanu, President and CEO
Patrick Murray, Senior Vice President and CFO
Mary Herald, Executive Vice President of Retail Operations
Sharon Rothstein, Senior Vice President of Marketing
Margarita Arriagada, Senior Vice President of Merchandising
Pauline Roothman, Senior Vice President of Human Resources
Gayle Sherman, Senior Vice President of Property Development
Julie Bornstein, Senior Vice President of Direct
Satish Malhotra, Senior Vice President of Sephora Inside JCPenney & IT
Celia Wing, Senior Vice President of Real Estate

Sephora has consistently achieved outstanding year-over-year sales growth since its launch.

Industry Awards:
* 2005 - WWD Beauty Biz Awards: Retailer of the Year – Sephora
* 2006 - WWD Beauty Biz Awards : Retailer of the Year Specialty – Sephora/JCPenney
* 2007 - FiFis: Retailer of the Year - Sephora (joint award winner with Macy’s)
* 2007 - NPD: Prestige Beauty Impact Award – Sephora

Sephora’s North American headquarters is located in San Francisco, with corporate offices in New York and Montreal. Whom You Know is sure you know about Sephora, but we do not think you knew all of these interesting details!

Sephora currently has 12 locations in Manhattan and they intend to open a second Times Square location on July 31st this year. Their current locations are:

150 BROADWAY
150 Broadway, New York, NY 10038
(212) 566-8600

42nd & MADISON
300 Madison Ave, (42nd St Entrance)Space # 01-01, New York, NY 10017
(212) 503-0800

34th STREET
130 West 34th Street, New York, NY 10001
212-629-9135

5th AVENUE
597 5th Ave, New York, NY 10017
(212) 980-6534

711 LEXINGTON
711 Lexington Ave, New York, NY 10022
(646) 521-2200

76th & BROADWAY
2164 Broadway, New York, NY 10024
(917) 441-4760

FLATIRON
119 Fifth Avenue, New York, NY 10003
(212) 674-3570

SOHO
555 Broadway, New York, NY 10012
(212) 625-1309

UNION SQUARE
45 E. 17th Street, New York, NY 10003
(212) 995-8833

TIMES SQUARE
1500 Broadway #304, New York, NY 10036
(212) 944-6789
Brow (212)944-6212 ext 213

67th & 3rd
1149 Third Avenue, New York, NY 10021
(212) 452-3336

COLUMBUS CIRCLE
10 Columbus Circle, Sp 204, New York, NY 10019
(212) 823-9383

Recent Testimonials by Brand Ambassadors on their Experience with Whom You Know

"I work with Peachy Deegan because she's prolific at what she does. She's a hard worker, she's thoughtful and she's tasteful at what she writes which is very important. Peachy gets the facts correct, and just that alone is worth its weight in gold."

-Edward Tricomi, Master Stylist and Owner of Warren-Tricomi
https://warrentricomi.com/

"No one has yet to express their taste for our cuisine better than Peachy Deegan on Whom You Know. Thank you for transforming our flavor into words, unlike any other before.
Sometimes WHOM YOU KNOW, really makes a difference and Ammos Estiatorio is grateful to know Peachy Deegan!"
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Dimitris Nakos, Founder and Owner of
Ammos Estiatorio
https://ammosnewyork.com/

“Whom You Know has done an amazing job of featuring our company over many years [seven]. Peachy has worked tirelessly to create a well-curated selection of topics and brands that are clearly of relevance to her growing audience of readers. Her articles are filled with great insights based on first-hand experience. She does her research, knows her business and is a pleasure to work with!”

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www.FreshOrigins.com

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http://www.damienflood.ie/

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Peachy has such a strong relationship with her readers. She provides honest and real comments; she is truly a trusted source in a very large circle
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President
Intelex U.S.A.
http://www.intelexusallc.com/

"We at Primola love working with Whom You Know and are proud to have been a highly-ranked Manhattan restaurant by Peachy Deegan since 2012, and are featured seasonally. We appreciate the fantastic work Peachy does highlighting our cuisine with her sublime writing style and the whole neighborhood of the Upper East side. Also, we are glad that she has started a Made in Italy column! If you have the opportunity to be considered for review, we'd highly recommend working with her."
-Giuliano Zuliani, Owner of Primola Restaurant
https://www.facebook.com/Primola-Canaletto-restaurants-NYC-135616799831091

"
Peachy Deegan is a gem. She is wonderful to feature our Irish brands in 'Whom You Know'! The articles are beautifully and passionately presented, bringing products and brands to life, making both relevant and fun for her many faithful followers to read. I am immensely proud for our hand-crafted products to be included in this venue!"

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Bill Follett
President, Belleek Group North America
www.Belleek.com

"As you know from my past features, Peachy Deegan and I were in the same class at Boston College prior to either of us becoming entrepreneurs. When we played together on the BC Alumni softball team in Central Park years ago, she mentioned she could not find a great dentist in Manhattan and could often be found networking on her phone in the outfield hiding from the ball. She was my second patient ever in 2006 when I opened my dental practice; I was one of the first sponsors on Whom You Know and the first Mover and Shaker featured in 2009 and have worked with her continuously since. She's even talked her friends that are doctors into being my patients, and they subsequently send their hospital colleagues. I don't know anyone that is as great of a networker and writer as Peachy, nevermind that she is upstanding and always good for her word. Cosmopolitan Dental is so happy to be in the company of the caliber of major brands she works with today, and although she will tell you a million ways to get your teeth dirty between Peachy's Picks, Terrific Takeout and Peachy's Pantry, Peachy Deegan will tell you there is only one way to get your teeth clean!"
-Dr. Garo Nazarian, Founder and Owner of Cosmopolitan Dental
http://cosmopolitandental.com/