The Next Super- Class of Ingredients For Functional Food and Cosmetics
The rapidly growing market for functional foods and natural cosmetics brings with it a significant potential for multi-functional “active” ingredients and coloring agents. Anthocyanins, a new class of such ingredients offer significant potential not only as natural pigments but for their anti-aging, anti-oxidant and localized adipose fat burning properties as well.
Historically, these materials have been very difficult to isolate from natural super fruit sources or to synthesize in a cost effective manner. ChromaDex is currently working on developing efficient, cost-effective production methods for these molecules and has generated a diversified range of anthocyanins that will allow a more thorough investigation of the new product development opportunities they represent.
Key take-away points:
Growing market demand for novel “phytochemicals” for the cosmetic and functional food markets.
Anthocyanins will become one of the next “super” classes of phytochemical compounds, not the red wine compound, reservratrol.
Anthocyanins are water soluble pigments that reflects light in the red to blue range of the visible spectrum. Often observed in the plant kingdom, anthocyanins serve to color anything from fruits to the autumn leaves. These pigments act as powerful antioxidants helping to protect the plant from UV damage
Health benefits of anthocyanins:
Antioxidant, Anti-aging, Weight loss, Fat burning, Diabetes, Anti-inflammatory, Anti-cancer
ChromaDex has been working on selective methods of manufacturing anthocyanins for over 8 years and has determined that a novel process of fermentation would be the most efficient way to make anthocyanins.
About Frank L. Jaksch Jr. - Co-Founder, Co-Chairman, CEO and President
Frank Jaksch is a co-founder of ChromaDex, Inc™. With more than 10 years of general management, sales, marketing, and business development experience, Frank provides strategic, operations, and marketing leadership to ChromaDex, Inc™.
He is responsible for the vision and leadership of ChromaDex´s operations, with key focus on the sales and marketing efforts. Frank has management experience in analytical chemistry, diagnostics, sales and marketing, and general management experience with global industry leaders such as ICN Pharmaceutical and Phenomenex.
Jaksch provides the overall vision and leadership to the group, as well as significant technical, sales and marketing experience in scientific products, pharmaceutical and nutraceutical markets. Most recently, he managed the international subsidiary and international business development divisions at Phenomenex, a $100 million global business representing 30% of the global market for analytical chemistry supplies.
Jaksch was focused on developing new international subsidiaries for Phenomenex. Between 1993 and 1999 Frank setup sales and marketing offices Australia, England, Germany and New Zealand. He returned to the US from New Zealand in July 1999 and started ChromaDex™ in September 1999.
Jaksch has a BS in Chemistry and Biology, from Valparaiso University.
About ChromaDex
ChromaDex is a leader in the development of Phytochemical and Botanical Reference Standards and the creation of associated intellectual property. ChromaDex is committed to sustainable “Green chemistry” and provides the dietary supplement, food, beverage, nutraceutical and cosmetic industries with the analytical tools and services to meet product regulatory, quality, efficacy and safety standards.
