Whom You Know: Whom You Know is Pleased to Kick Off Our Coverage of Lavera: Lavera recognized as Greenest Beauty Brand for 2nd Consecutive Year

Friday, December 18, 2009

Whom You Know is Pleased to Kick Off Our Coverage of Lavera: Lavera recognized as Greenest Beauty Brand for 2nd Consecutive Year

After testing more than 1,800 beauty products, OEKO-TEST magazine recently released their 2009 Cosmetic Manufacturer Review. Laverana, the manufacturer for Lavera and LAVERÉ, again took top spot, ahead of manufacturers of brands such as Weleda, Dr. Hauschka, Dove, Aveda, Kiehls, and Avon.

For the 2nd straight year, the influential German consumer advocate magazine, OEKO-TEST, gave cosmetic manufacturer Laverana, with its brands Lavera and Lavere, the highest marks in its 2009 review of natural and mainstream cosmetic companies. OEKO-TEST magazine, which translated means Ecological Test, evaluates a wide range products for public health and safety. Its closest equivalent in the US would be magazines such as Consumer Reports or Good Housekeeping, which also perform independent product testing.

In November 2009, after a review of over 1,800 cosmetic products, OEKO-TEST awarded Laverana the highest score out of 36 companies tested, beating out the likes of 2nd place Weleda, 3rd place Wala (Dr. Hauschka) and mainstream manufacturers such as Estée Lauder and L’Oréal. This comes on the heels of the 2008 study, in which OEKO-TEST awarded Laverana the highest score out of 33 manufacturers.

"That Laverana and its brands Lavera and Lavere came out at the top of the pack again, ahead of such noteable brands as Weleda, Dr. Hauschka, Chanel, Aveda, L'Oréal, Dove and Kiehls, is no small feat, and illustrates again the commitment of Laverana to the purest, safest ingredients without any compromises for its brands Lavera and Lavere", says Ulrike Jacob, CEO of Lavera Skin Care North America, Inc. "In November 2009, Lavera celebrated its 22nd year of commitment to the highest quality skin care and cosmetics."

Lavera products have been tested over 350 times since June of 1994 and received over 320 “Very Good” reviews. Peachy Deegan has started testing this amazing brand.

Click here to read the 2009 OEKO-TEST Cosmetic Manufacturer Review.
Click here to read the 2008 OEKO-TEST Cosmetic Manufacturer Review.

ABOUT LAVERA
Since its founding in 1987, the Lavera brand has grown to include more than 300 natural and organic skin care products. Lavera health and beauty products are currently sold in more than 24,000 locations in 25 different countries. Lavera is the market leader in Europe for natural skin care with a 27 percent of the market share in general health and beauty products and 100 percent market share in natural sunscreen products meeting the new 2009 EU regulations. The North American Division was formed in the late 1990s and is headquartered in Kirkland, Washington. For more information on Lavera, please visit http://www.Lavera.com

Recent Testimonials by Brand Ambassadors on their Experience with Whom You Know

"I work with Peachy Deegan because she's prolific at what she does. She's a hard worker, she's thoughtful and she's tasteful at what she writes which is very important. Peachy gets the facts correct, and just that alone is worth its weight in gold."

-Edward Tricomi, Master Stylist and Owner of Warren-Tricomi
https://warrentricomi.com/

"No one has yet to express their taste for our cuisine better than Peachy Deegan on Whom You Know. Thank you for transforming our flavor into words, unlike any other before.
Sometimes WHOM YOU KNOW, really makes a difference and Ammos Estiatorio is grateful to know Peachy Deegan!"
-
Dimitris Nakos, Founder and Owner of
Ammos Estiatorio
https://ammosnewyork.com/

“Whom You Know has done an amazing job of featuring our company over many years [seven]. Peachy has worked tirelessly to create a well-curated selection of topics and brands that are clearly of relevance to her growing audience of readers. Her articles are filled with great insights based on first-hand experience. She does her research, knows her business and is a pleasure to work with!”

-David Sasuga, Owner of Fresh Origins Microgreens
www.FreshOrigins.com

"Peachy Deegan has the pulse of the nation and highlights exceptional opinion leaders in more than 23,000 inspiring and entertaining posts. Her 100,000 twitter followers are a true testimony to Peachy’s ability to inspire, motivate and entertain. She is a feminine force to be reckoned with and an exemplary example of an influential voice in today’s world."

-Mica Mosbacher, author of the new book The Hurricane Factor: Stormside Patriots and tv political commentator

"It was an honour to be chosen for Movers and Shakers by Peachy Deegan. The questions in the interview were intelligent and insightful and I thoroughly enjoyed answering them. The reaction to the interview has been overwhelmingly positive and has helped bring my art practice to a wider audience."
-Damien Flood, Internationally Acclaimed Artist
http://www.damienflood.ie/

"We were so fortunate to hit Peachy’s radar. Her review of our Warmies was spot-on and came at a great time in our company’s early history.
Peachy has such a strong relationship with her readers. She provides honest and real comments; she is truly a trusted source in a very large circle
of consumers."
-Scott Wehrs
President
Intelex U.S.A.
http://www.intelexusallc.com/

"We at Primola love working with Whom You Know and are proud to have been a highly-ranked Manhattan restaurant by Peachy Deegan since 2012, and are featured seasonally. We appreciate the fantastic work Peachy does highlighting our cuisine with her sublime writing style and the whole neighborhood of the Upper East side. Also, we are glad that she has started a Made in Italy column! If you have the opportunity to be considered for review, we'd highly recommend working with her."
-Giuliano Zuliani, Owner of Primola Restaurant
https://www.facebook.com/Primola-Canaletto-restaurants-NYC-135616799831091

"
Peachy Deegan is a gem. She is wonderful to feature our Irish brands in 'Whom You Know'! The articles are beautifully and passionately presented, bringing products and brands to life, making both relevant and fun for her many faithful followers to read. I am immensely proud for our hand-crafted products to be included in this venue!"

-
Bill Follett
President, Belleek Group North America
www.Belleek.com

"As you know from my past features, Peachy Deegan and I were in the same class at Boston College prior to either of us becoming entrepreneurs. When we played together on the BC Alumni softball team in Central Park years ago, she mentioned she could not find a great dentist in Manhattan and could often be found networking on her phone in the outfield hiding from the ball. She was my second patient ever in 2006 when I opened my dental practice; I was one of the first sponsors on Whom You Know and the first Mover and Shaker featured in 2009 and have worked with her continuously since. She's even talked her friends that are doctors into being my patients, and they subsequently send their hospital colleagues. I don't know anyone that is as great of a networker and writer as Peachy, nevermind that she is upstanding and always good for her word. Cosmopolitan Dental is so happy to be in the company of the caliber of major brands she works with today, and although she will tell you a million ways to get your teeth dirty between Peachy's Picks, Terrific Takeout and Peachy's Pantry, Peachy Deegan will tell you there is only one way to get your teeth clean!"
-Dr. Garo Nazarian, Founder and Owner of Cosmopolitan Dental
http://cosmopolitandental.com/