Whom You Know: HBA GLOBAL ANNOUNCES CALL FOR SPEAKERS Industry Experts Wanted for Leading Beauty and Personal Care Educational Conference

Thursday, February 4, 2010

HBA GLOBAL ANNOUNCES CALL FOR SPEAKERS Industry Experts Wanted for Leading Beauty and Personal Care Educational Conference

HBA Global Expo is seeking speaker proposals for its renowned educational program taking place September 28-30, 2010 at the Jacob K. Javits Convention Center in New York. Leaders in all areas of the health and beauty business including marketers, product developers, consultants, educators, researchers, entrepreneurs, and manufacturers are encouraged to submit an application.

HBA (www.hbaexpo.com) is the leading product development forum for the cosmetics, personal care, skin care, fragrance and wellness industries. The trade show and conference annually attracts more than 16,000 industry professionals including the world’s top beauty brands and suppliers.

This September, the three-day HBA educational program will feature its popular Marketing and Technical Conference along with dedicated conference programs focused on Green Cosmetics, the Global Perspective, and Future Trends.

“As an event that covers all aspects of the industry, HBA’s educational program provides conference delegates with proven strategies, latest innovations and tools as well as unrivaled access to industry experts to propel their new product development plans,” said Jill Birkett, Brand Director, Beauty & Wellness. “This year we look forward to improving the educational experience and fostering an even greater exchange of fresh ideas and best practices.”

Most sessions in the HBA Conference Programs are 90-minute panels and include three speakers addressing different elements of a similar topic. Some of the topics that will be covered at HBA include an in-depth look at product categories, market and distribution trends, creating successful brands, package design and consumer appeal, innovation and idea generation, regulatory update, social media, connecting to the consumer, and real-world case studies.

Those interested in speaking at HBA should submit a 150-word description of a proposed topic along with a brief bio, including previous speaking experience, and full contact information to Rebecca Fraimow, Education Program Director, at rebecca.fraimow@ubm.com. More information about HBA, including last year’s sessions and speakers can be found at www.hbaexpo.com/conference-programs-2009 or call 212-600-3085.

About HBA Global Expo & Conference

HBA Global Expo & Conference (www.hbaexpo.com) is the leading product development for the entire beauty community including skin care, cosmetics, fragrance, personal care and well-being industries. For three days the top brand manufacturers from mass to prestige, as well as independent and niche beauty companies will gather to learn about industry trends and discover new products from the world’s leading suppliers. The HBA educational conference is renowned for providing an unparalleled look at both the marketing and technical drivers in the health and beauty space and provides proven strategies for business growth. For year round HBA information including HBA’s Honest Beauty Blog and supplier resources go to www.hbaexpo.com.

Recent Testimonials by Brand Ambassadors on their Experience with Whom You Know

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Peachy Deegan is a gem. She is wonderful to feature our Irish brands in 'Whom You Know'! The articles are beautifully and passionately presented, bringing products and brands to life, making both relevant and fun for her many faithful followers to read. I am immensely proud for our hand-crafted products to be included in this venue!"

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Bill Follett
President, Belleek Group North America
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"As you know from my past features, Peachy Deegan and I were in the same class at Boston College prior to either of us becoming entrepreneurs. When we played together on the BC Alumni softball team in Central Park years ago, she mentioned she could not find a great dentist in Manhattan and could often be found networking on her phone in the outfield hiding from the ball. She was my second patient ever in 2006 when I opened my dental practice; I was one of the first sponsors on Whom You Know and the first Mover and Shaker featured in 2009 and have worked with her continuously since. She's even talked her friends that are doctors into being my patients, and they subsequently send their hospital colleagues. I don't know anyone that is as great of a networker and writer as Peachy, nevermind that she is upstanding and always good for her word. Cosmopolitan Dental is so happy to be in the company of the caliber of major brands she works with today, and although she will tell you a million ways to get your teeth dirty between Peachy's Picks, Terrific Takeout and Peachy's Pantry, Peachy Deegan will tell you there is only one way to get your teeth clean!"
-Dr. Garo Nazarian, Founder and Owner of Cosmopolitan Dental
http://cosmopolitandental.com/