All Columns in Alphabetical Order


Wednesday, March 10, 2010

Redken's Runway Hair Report from Paris: Lanvin & Pedro Lourenco


At yesterday’s Lanvin and Pedro Lourenco shows in Paris, Redken Creative Consultant Guido created the hair styles to compliment the designers’ Fall/Winter collection.  See below for the must-have products and inspiration!

LANVIN
Guido fashioned shoulder length black high shine wigs with sharp cut bangs – inspired by 1950s and 1960s Manga Doll, Bettie Pag, “posh” bourgeois women. “The Lanvin woman is very feminine, but powerful.  The collection is modern and we wanted to make a dramatic statement with the hair.  Wigs took a bit of convincing, but in the end the designer said ‘go for it’ and we created this very strong hair statement.  When a woman wears a wig, it automatically transforms her persona."       –Guido, Redken Creative Consultant

Products:
  • Redken glass 01 smoothing serum
  • Redken forceful 23 super strength finishing spray

Create the Look:
1.  Wrap hair around head so it lays flat.  Secure with forceful 23 super strength finishing spray & pins.
2.  Cover hair with a wig cap
3.  Place the wig on the head and trim the bangs to eye length, straight across.
4.  Finish with glass 01 smoothing serum


PEDRO LOURENCO
At yesterday’s Pedro Lourenco show, Guido created a side part with natural texture to contrast the strong nature of the line. “Pedro Lourenco is a young, 19-year old Brazilian designer. The clothes are very strong so hair is simple to let the clothes come through.” -Guido, Redken Creative Consultant

Product:
-          Redken thickening lotion 06 body builder
-          Redken forceful 23 super strength finishing spray

Create the look:
1.      Blow-dry thickening lotion into hair
2.      Left side part with a comb so it’s very straight
3.      Finish with forceful 23 super strength finishing spray

Back to TOP