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Thursday, March 4, 2010

Whom You Know Cannot Wait For Spring and Summer and Redken Has Got Us Even More Excited: Color Extend Sun Solar Screen SPF 12 Will Protect Your Color!

If you ask us, it is never too early to start looking forward to summer.  Currently our countdown is to St. Patrick's Day but Redken has us focused on a longer time horizon: Summertime!  They have thought ahead for all of us that are going on Spring Break or Winter Cruises, and of course they are thinking of protecting our fabulous locks.  Introducing Color Extend Sun!

Color Extend Sun Solar Screen SPF 12 is a multi-tasking leave-in that prevents sun burnt scalps with SPF 12 protection, guards haircolor and highlights, rebalances moisture in sun-stressed strands, gives hair a natural-treated look and touch while strengthening, protecting and replenishing sun-stressed hair.  

To use, spray onto dry or damp scalp and hair 30 minutes before sun exposure.  Reapply as needed or after towel drying, swimming, or perspiring.  

Who Is It For?
Color Extend Sun Solar Screen SPF 12 is designed for stylists and consumers who spend time outdoors and are looking for a multi-tasking product that helps protects hair and scalp from UV damage while helping to protect and replenish the hair.  It is highly recommended to use the protective treatment at the beach or by the pool and for people who work outdoors and/or who play outdoor sports.  The protective spray is particularly recommended for stylists and consumers with side/middle/fringe parts, thinning hair, receding hairlines, and light-colored hair. 

Technology & Product Details:
UVA and UVB filters provide SPF 12 protection to exposed scalp to help prevent burning or peeling from the sun’s damaging rays.  UV filters also coat the hair to help protect the integrity of the hair fiber and safeguard haircolor and highlights. 



ey IngredientBenefits
UVA/UVB FiltersProvide SPF 12 protection to defend against damaging UVA and UVB rays
Mango OilHelps restore depleted moisture and prevent dryness in sun-stressed tresses
CeramideHelps repair and resurface damaged strands
 Launched:   March 2010
                  
Suggested Retail Price: $16.00 (5oz) 
Available:      Redken.com for salons
 

To locate a Redken salon please log on to Redken.com.  Please note, Redken products can only be guaranteed authentic when purchased from a salon.   

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