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Wednesday, April 14, 2010

Big Apple Business: Green Apple Cleaners


Green Apple Cleaners – is the tri-states ONLY truly environmentally (and people) friendly cleaner using non-toxic CO2 and Wet cleaning process.  Green Apple was formed when Mr. Kistner’s wife (Effie) was pregnant with their twin boys (Michael and Evan).  As first time parents, they read many books and articles about pregnancy and infant care. Several guides warned that pregnant women should avoid dry cleaning because of the harmful, often toxic chemicals (including Perchloroethylene or “perc” hydrocarbon and silicone) used by 99% of cleaners. 


With three years of research and careful assembly of the start-up team, Green Apple Cleaners launched in Oct 2006 to capitalize on the opportunity within the NYC dry cleaning market to offer an "eco-friendly" alternative using clean efficient CO2 and water as opposed to traditional dry cleaning methods which are carcinogenic and ground water contaminants. 

After a creative acquisition and retrofit of an existing dry cleaning plant in 2006, Green Apple Cleaners under David’s meticulous branding eye and continuous environmental initiatives and innovations has grown from a single store / plant into a large multi-state operation serving over 10,000 customers in over 800 building in NYC through a combination of a fleet of the most fuel efficient delivery vehicles (including the industries first pedal trike) servicing 7 daily routes, 3 NYC store fronts and 2 NJ store fronts. 

This growth has taken place while continually introducing new environmental initiatives in the industry and continually challenging the historically “dirty”  industry to change and even being recognized by being selected as an affiliate of Americas Best Cleaners leading Mr. Kistner to coin “Not only are we Green but were Great!”  

Over the past three years Green Apple has transformed from a dry cleaning company into a Green Consumer Products  Company which currently derives the majority of its revenues from dry cleaning then uplifts those profits into other green ventures including: Green Apple Interiors, Green Apple Consumer Products (Natural Soaps and Detergents), Green Apple Concierge, and most recently the creation of a not-for-profit “The Green Apple Foundation” who mission is to help educate school age children on protecting our environment.

Whom You Know looks forward to telling you more about this exciting company!

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