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Wednesday, May 12, 2010

Peachy Deegan Loves Clinique: INTRODUCING NEW CLINIQUE ACNE SOLUTIONS LIQUID MAKEUP THE FIRST PRESTIGE LIQUID MAKEUP DESIGNED TO ACTIVELY TREAT ACNE Launching April 2010


FACE THE FACTS:  One of the most common and unanswered skin care concerns, acne, isn't simply a passing teenage problem. Peachy Deegan does not talk about her age on Whom You Know, but she is still young enough to have this problem which has been cleverly solved by Clinique, always to our rescue!  With skin absorbing daily stress, environmental aggressors and managing hormones, more than one in three women in the United States cite acne as a major skin care concern. (From an ELC Brand Equity Study from 2009.)In fact, according to the American Academy of Dermatology, half of adult American women struggle with treating acne. 
 
Adopting a proper acne skin care regimen is key to mitigate the issue, including using the right makeup.  Many acne sufferers need a foundation that properly addresses their skin imbalance.  Furthermore, the foundation needs to be gentle enough not to aggravate already irritated skin and won’t leave skin feeling tight or uncomfortable, exacerbating the look of pimples.  Luckily, there’s now a solution.  An industry leader in dermatological skin care solutions, Clinique now brings acne care to the makeup category by introducing NEW Acne Solutions Liquid Makeup, a new partner in treating acne and leaving behind a beautiful, natural finish.   Whom You Know has tested and tried this makeup and not only is it wonderful for skin with spots, it is ideal for the upcoming weather we will have.  Of all of the makeups we've tested to stand up to sun and fun, this is among the best.  It leaves your skin smooth as satin and it applies easily and blends like a charm.  It will leave you looking flawless and perfect!

COOL AND COMFORTABLE
Acne Solutions Liquid Makeup is a powerful, yet gentle foundation formula designed to keep acne-prone skin feeling comfortable thanks to a blend of balancing ingredients that help to minimize sebum without depleting the skin’s moisture balance.  The moderate coverage formula camouflages blemishes, neutralizes visible skin redness and helps to conceal the appearance of pores.  This lightweight, long-wearing foundation provides a refreshing cooling sensation upon application that blends easily and gently not to irritate already sensitive skin, while also working to actively treat acne.  Even when acne-prone skin is at its best, continued use of Acne Solutions Liquid Makeup maintains moisture balance and controls oil to safeguard skin against future breakouts.  The result is up to eight hours of a skin perfecting, beautiful natural finish that doesn't sacrifice on comfort.  

DERMATOLOGIST RECOMMENDED APPROACH
Acne Solutions Liquid Makeup offers a clinically-proven, four pronged approach utilized in the brand's Acne Solutions Clear Skin System products to conceal, treat and prevent acne:
  1. Exfoliate. An active level of Salicylic Acid works as an exfoliant, promoting the sloughing away of dead skin cells which can accumulate in acne prone skin, keeping the pores clear of cellular debris.
  2. Controls Oil. Laminaria Sacharrina Extract, a sea algae, purifies and balances the skin. It helps regulate sebum production to reduce the buildup of oil in pores while maintaining a balanced moisture level.
  3. Control Acne Causing Agents. Hydroxydecanoic Acid is an ingredient that helps control the spread of acne causing agents across the skin’s surface.  The proliferation of these agents is often the cause of acne.
  4. Ease Irritation. Caffeine helps to minimize irritation.  It also helps to reduce the visible redness normally associated with acne while aiding to sooth and calm the skin.
 
THE DETAILS
Acne Solutions Liquid Makeup is available in eight shades ranging from very fair to deep.  It is packaged in an Ophthalmic tipped, bottle and is designed to partner with the Clinique Acne Solutions Clear Skin System to help treat and prevent breakouts. 

Allergy Tested. 100% Fragrance Free. Oil-Free. Dermatologist Tested. Ophthalmologist Tested. Non-acnegenic. 

Clinique Acne Solutions Liquid Makeup will be available at Clinique counters nationwide and at www.clinique.com in April 2010 for $24.50.

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