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Wednesday, July 7, 2010

Umberto Beverly Hills Shines on at Target Exclusive brush collection and shimmer spray add luster to hair

During our summer of harsh sun and salt water exposure, Target® brings hair back to life with the launch of new shine boosting must-haves from the Umberto Beverly Hills professional hair care collection.  We all want a basic brush to put in our beach bag that can stand up to the sun and fun, and we like this one for that purpose.  Target gives us some great choices for the price.  Umberto’s secret weapon is his unrivaled way with a brush. Now, he has transformed that experience into four new high quality brushes and a shine enhancing serum for sexy, silky hair.


The Brushes

What makes them unique? The outstanding natural boar and nylon combination: Boar bristles smooth and add shine while distributing natural oils to the ends without pulling or tearing the hair. In addition, the nylon bristles provide added control and gently lift hair at the roots. In true Umberto Beverly Hills fashion, this easy-to-use collection has a slip-free carved wood handle that makes hair styling a cinch – for professional quality results at home. ($8.99 - $10.99)


To Blow-dry:

Small Round #102 Medium Round #103

$8.99 $10.99

For short hair. For shoulder length hair


To Style:

Oval #302 Banana Brush #201

$10.99 $8.99

For smooth and For lift and volume shiny styles



Shimmer

The essential final touch, Umberto Beverly Hills Shimmer is a miracle shine-booster that completes any hairstyle. The perfect remedy for sun-damaged and chemically abused hair, Shimmer is a non-greasy, high-sheen aerosol formula that adds instant shine and manageability to hair. Designed to combat static and flyaways too, this lightweight formula is perfect for all hair types including thin, fine hair. ($8.99)


About Target

Minneapolis-based Target Corporation (NYSE:TGT) serves guests at 1,740 stores in 49 states nationwide and at
Target.com. Target is committed to providing a fun and convenient shopping experience with access to unique and highly differentiated products at affordable prices. Since 1946, the corporation has given 5 percent of its income through community grants and programs like Take Charge of Education. Today, that giving equals more than $3 million a week. 

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