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Monday, August 30, 2010

The ultimate in italian luxury, Acqua di Parma, introduces a NEW FRAGRANCE. Colonia ESSENZA Highly Recommended by Whom You Know


Launching this fall, Colonia ESSENZA will not only be the highest quality cologne from Acqua di Parma but also the quintessential expression of the Italian art of living well. It incorporates the essential values of timelessness and refinement, which are so well known to all who appreciate Acqua di Parma. From socialites to celebrities, Acqua di Parma has a loyal following of discerning clientele.  Whom You Know has covered this brand this entire year and everything they come out with is just as good, if not better, than the previous product.  Acqua di Parma consistently exudes class and refinement and a true commitment to luxury.  This particular fragrance, Colonia ESSENZA, is inspired by dressing well and the art of motion pictures.  Understated elegance trusts that less is more, and Colonia ESSENZA embodies the best of living well.   Whom You Know highly recommends it.  Well done, Giovanni Gastel!

First launched in 1916, Acqua di Parma eau de colognes are harmoniously orchestrated handcrafted blends of the finest ingredients. Carefully selected aromatics and natural ingredients combine to become the pure luxuries of Acqua di Parma – this is the spirit and philosophy of the brand.  We love their commitment to excellence and their historical inspiration at Whom You Know.

Harkening an era of refinement and elegance. 
Since the 1930’s Acqua di Parma has been synonymous with style and elegance and has often been linked to the most famous actors and actresses of the 1950’s and 1960’s.  The original Colonia fragrance has and still is worn by the most discerning and sophisticated men and women all over the world, for nearly one hundred years. Like the original Colonia, created by one of Parma’s foremost tailors of his time, the new creation with its distinctly debonair black bottle is a nod to the artistry of the “black label” tradition of the finest ateliers of Italy. 

A new elegance: Colonia ESSENZA 
Colonia ESSENSA is a new fragrance that highlights the ESSENCE of the original Colonia fragrance.   The more recognizable notes and accords that represent the “soul” of Colonia are boosted, crafted with precision and enriched using only the highest quality ingredients selected by the perfumer with the greatest of care, creating Acqua di Parma’s most elegantly refined cologne.   This is ideal for Manhattan gentlemen this fall, although it could be a unisex fragrance with its citrus connection.

Colonia ESSENZA is a CITRUS WOODY creation. 
CITRUS: The original top notes of the Colonia fragrance which include Bergamot, Lemon, Orange and Neroli are now enriched and magnified with the addition of Mandarin, Grapefruit and Petit-Grain.  These 100% natural essences are used to create a sparkling cologne effect that superfluously intoxicates the senses.  

AROMATIC & FLORAL FRESHNESS: The heart of the composition is represented by Rosemary and is delicately balanced by graceful accords of Lily of the Valley, Rose, Jasmine and a distinctive hint of Clove. 

SENSUAL WOOD: The sophisticated woody base notes of Vetiver in the original Colonia are redefined with a new intensity and well-rounded texture with the addition of a specially selected and extremely high quality Patchouli essence paired with the soft touch of White Musk and Amber.  We have found the White Musk to be a hot scent this season; Jo Malone is using it as well for women, combining it with Iris:

THE COLLECTION 





Eau de Cologne Spray  50ml/1.7oz $90 

Eau de Cologne Spray 100ml/3.4oz $125


Colonia Essenza will launch world wide August 13, and will be available in the USA at select specialty stores including: Neiman Marcus, Saks Fifth Avenue, Bergdorf Goodman, Barneys New York and Sephora.com 

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