d.j.v. beautenizer™ is a cosmetic brand which integrates beauty with Japanese high-technology. The combination of technology and cosmetics delivers innovative and high performing products to fulfill women’s unaddressed needs.
Through research, an opportunity was recognized that women were still disappointed with many mascaras claiming lengthening, no-smudging, no-clumping and easy removal. To satisfy these needs, the development of the film-coating formula was successfully created.
This innovative film-coating formula entered the US market in 2007 with the launch of Fiberwig® at Sephora. This technological breakthrough has allowed Fiberwig® to remain as one of the top selling mascaras. In 2010, to meet women’s endless search for mascara, d.j.v. beautenizer™ introduced Fiberwig® LX, an advanced film-coating formula containing conditioning oils to leave your natural lashes nourished.
Although technology is constantly evolving, there are still unsatisfied needs that remain in women’s minds all over the world. Through extensive research, d.j.v. beautenizer™ will continue its mission to bring state of the art technological products into the marketplace.
The origin of “beautenizer™,” is a combination of the word “beauty” modified to express a technological advancement.
The Beautiful Women of Whom You Know put this to the test, and they say:
I admit it - I have a slight addiction to mascaras. I'm always a sucker for anything that claims to add length, increase volume, not clump, etc. And I've found a few mascaras that I'm quite fond of. So, I can say with complete conviction that I have a new all-time favorite, and that is the d.j.v. beautenizer Fiberwig LX. Made with a special, water-based, "film coating" formula, this mascara dries very quickly and repels oil and sweat, which helps to prevent smudging and "raccoon eyes." It also washes off easily with warm water. Additionally, it contains panthenol, natural silk extract, and natural botanical extracts, which help keep lashes resilient and healthy. All of these things are great, but the BEST part about Fiberwig LX is that it does what it claims it will: it creates dramatic, extra long lashes with no smudging or clumping! Yes!! The crescent-shaped brush helps you reach each and every lash, and the fibers in the formula actually get placed on the end of your natural lashes, giving them extra length. The more you apply, the longer the lashes get! And there is no clumping, so you end up with beautiful long lashes that give you all of the benefits of false lashes and none of the drawbacks! Yes, my search for the perfect mascara is officially over!
I have always been reluctant to wear mascara because I've never really liked the way it made my lashes feel after I had it on. It didn't weigh down my lashes or make them stick together like other mascara brands have. I also enjoyed the length it added to my lashes. Because of the length that was added, I had several people ask me what kind of mascara I used. I also liked the fact that if I had to rub my eyes, it didn't smudge like other brands. It lasted all day without any touch ups! I would definitely continue using this mascara. I've even recommended it to several people.
My search for the perfect mascara is over! After many years (too many to count) of searching for the perfect mascara, I have finally found one! First of all, this product is packaged in a lovely shade of pink, very appealing to the eye. On the packaging it states [this mascara] "Dramatically lengthens, separates & conditions"...and lo and behold, it does! The biggest issue I have with most mascaras is that they clump and this one does not! Can we say elated?! The design of the brush is wonderful, it fits beautifully against lashes to cover and lenghten. Plus, with panthenol, silk extract and three types of botanical extracts, this mascara actually nourishes your lashes while making them look amazing at the same time! D.J.V Beautenizer Fiberwig LX is the new staple in my makeup bag and will find its way into a few stockings hanging by the chimney with care of my loved ones!
I absolutely love the Fiberwig LX djv beautenizer mascara! I've been hearing about it for months. Many of my friends have used it and now swear by it. It's an extreme length mascara that is meant to lenghten, seperate and condition your lashes. And does it ever! The crescent shaped brush sits nicely at the roots of the lashes, allowing for an easy, clump-free application. My lashes were noticeably longer after the first application, and I didn't even have to do a second coat. They looked unbelievably unreal. I even had people ask me if my lashes were real! So like I said before, this mascara is to die for. Girls that need a boost in length and definition MUST have this in their makeup kit!
I've accepted that short, puny and sparse eyelashes will always be my lot in life because most of the things I've done to make them look, well, the opposite of short, puny and sparse have been either prohibitively expensive and time-consuming (hello, eyelash perming, extensions) or just too obviously fake (clumpy mascara, spider leggish falsies). I wanted something that's easy, simple and looks just like they could be my own natural lashes, but lusher and longer. I'm so glad I found just the product to help me achieve that, Fiberwig LX by d.j.v. beautenizer. Packaged in a regular mascara tube and with a specially designed brush applicator, it looks just like your regular, average mascara but that's where the similarities end. Fiberwig LX is actually more of a fiber coating that's applied to lashes that is totally smudge-proof, oil-proof and sweat-proof. Application is simple and the formula dries quickly on the lashes, giving a very natural-looking longer length to each individual lash. There's no clumpling like you'd get with regular mascara. It dries quickly and a light crimp with an eyelash curler afterwards is all you need. It stays on till you take it off with some warm water. Removal is quite easy too, no tugging or pulling needed. They come off in small tubes and strands that are easily washed or wiped off. What I like best is the natural effect that Fiberwig LX gives, while not having to worry about smudges. And this lasts all day! An added bonus is this formula contains panthenol, natural silk extract and natural botanical extracts that are actually really good for your lashes. So you can rest assure that your lashes are being pampered while they kicked up a notch with this wonderful product!