Whom You Know: NEW APP COMBINES WEATHER AND STYLE IN DAILY HAIRCAST Effects of precipitation and wind included in instant, local beauty tips

Wednesday, December 1, 2010

NEW APP COMBINES WEATHER AND STYLE IN DAILY HAIRCAST Effects of precipitation and wind included in instant, local beauty tips

Women have a new ally in the struggle against bad hair days. The Daily Haircast, an application available for download for the iPhone, iPad, Android and Blackberry, launches today with quick hairstyling suggestions based on live weather conditions and user-specific input. The application is sponsored by Clairol Perfect 10 and is available to users for free.

Have wavy hair and are visiting New York on a sunny, fall day? No problem. The Daily Haircast analyzes the effect today’s weather will have on your hair type, delivering an instant fix. Humidity index, precipitation percentages and wind speeds are calculated by ZIP code to provide hyper-local and actionable advice for women as they move through their day.

The Daily Haircast was created as a feature of Brilliant Color and Beauty Today, a syndicated beauty and style program presented by Studio One Networks.

“The best hair care works every day, despite weather or location,” said Clairol’s Taylor Montgomery. “For the first time, we’ve combined personal and professional expertise with geo-location to help on-the-go women look their best all the time – rain or shine.”

“We hope that the Daily Haircast will have a liberating effect,” Andrew Susman, CEO of Studio One Networks said at the launch. “It takes what’s best about mobile and local technology and returns value to users.”

The Daily Haircast tool is also available at m.dailyhaircast.com, and www.brilliantcolorandbeautytoday.com.

About Brilliant Color and Beauty Today

By delivering the freshest tips and trends from the ever-evolving world of beauty, Brilliant Color and Beauty Today inspires women to get gorgeous. Celebrity stylist secrets, up-to-the-minute trend updates and easy-to-follow instructional slideshows for at-home hair styling, coloring, skin care and makeup make Brilliant Color and Beauty Today the go-to source for women who want to bring out their best, most brilliant selves – today!

About Studio One Networks

Established in 1998, Studio One Networks pioneered the discipline of Internet content syndication for megabrands and major media partners. Today, Studio One is the oldest, largest and most successful firm in the field. The company has amassed a loyal base of sponsors and programs, including P&G (The Dog Daily), Symantec (Your Security Resource) and Bridgestone USA (Driving Today). Every day, Studio One reaches more than 200 million viewers globally through 1,000 syndication partners in 17 languages.

Recent Testimonials by Brand Ambassadors on their Experience with Whom You Know

"I work with Peachy Deegan because she's prolific at what she does. She's a hard worker, she's thoughtful and she's tasteful at what she writes which is very important. Peachy gets the facts correct, and just that alone is worth its weight in gold."

-Edward Tricomi, Master Stylist and Owner of Warren-Tricomi
https://warrentricomi.com/

"No one has yet to express their taste for our cuisine better than Peachy Deegan on Whom You Know. Thank you for transforming our flavor into words, unlike any other before.
Sometimes WHOM YOU KNOW, really makes a difference and Ammos Estiatorio is grateful to know Peachy Deegan!"
-
Dimitris Nakos, Founder and Owner of
Ammos Estiatorio
https://ammosnewyork.com/

“Whom You Know has done an amazing job of featuring our company over many years [seven]. Peachy has worked tirelessly to create a well-curated selection of topics and brands that are clearly of relevance to her growing audience of readers. Her articles are filled with great insights based on first-hand experience. She does her research, knows her business and is a pleasure to work with!”

-David Sasuga, Owner of Fresh Origins Microgreens
www.FreshOrigins.com

"Peachy Deegan has the pulse of the nation and highlights exceptional opinion leaders in more than 23,000 inspiring and entertaining posts. Her 100,000 twitter followers are a true testimony to Peachy’s ability to inspire, motivate and entertain. She is a feminine force to be reckoned with and an exemplary example of an influential voice in today’s world."

-Mica Mosbacher, author of the new book The Hurricane Factor: Stormside Patriots and tv political commentator

"It was an honour to be chosen for Movers and Shakers by Peachy Deegan. The questions in the interview were intelligent and insightful and I thoroughly enjoyed answering them. The reaction to the interview has been overwhelmingly positive and has helped bring my art practice to a wider audience."
-Damien Flood, Internationally Acclaimed Artist
http://www.damienflood.ie/

"We were so fortunate to hit Peachy’s radar. Her review of our Warmies was spot-on and came at a great time in our company’s early history.
Peachy has such a strong relationship with her readers. She provides honest and real comments; she is truly a trusted source in a very large circle
of consumers."
-Scott Wehrs
President
Intelex U.S.A.
http://www.intelexusallc.com/

"We at Primola love working with Whom You Know and are proud to have been a highly-ranked Manhattan restaurant by Peachy Deegan since 2012, and are featured seasonally. We appreciate the fantastic work Peachy does highlighting our cuisine with her sublime writing style and the whole neighborhood of the Upper East side. Also, we are glad that she has started a Made in Italy column! If you have the opportunity to be considered for review, we'd highly recommend working with her."
-Giuliano Zuliani, Owner of Primola Restaurant
https://www.facebook.com/Primola-Canaletto-restaurants-NYC-135616799831091

"
Peachy Deegan is a gem. She is wonderful to feature our Irish brands in 'Whom You Know'! The articles are beautifully and passionately presented, bringing products and brands to life, making both relevant and fun for her many faithful followers to read. I am immensely proud for our hand-crafted products to be included in this venue!"

-
Bill Follett
President, Belleek Group North America
www.Belleek.com

"As you know from my past features, Peachy Deegan and I were in the same class at Boston College prior to either of us becoming entrepreneurs. When we played together on the BC Alumni softball team in Central Park years ago, she mentioned she could not find a great dentist in Manhattan and could often be found networking on her phone in the outfield hiding from the ball. She was my second patient ever in 2006 when I opened my dental practice; I was one of the first sponsors on Whom You Know and the first Mover and Shaker featured in 2009 and have worked with her continuously since. She's even talked her friends that are doctors into being my patients, and they subsequently send their hospital colleagues. I don't know anyone that is as great of a networker and writer as Peachy, nevermind that she is upstanding and always good for her word. Cosmopolitan Dental is so happy to be in the company of the caliber of major brands she works with today, and although she will tell you a million ways to get your teeth dirty between Peachy's Picks, Terrific Takeout and Peachy's Pantry, Peachy Deegan will tell you there is only one way to get your teeth clean!"
-Dr. Garo Nazarian, Founder and Owner of Cosmopolitan Dental
http://cosmopolitandental.com/