Whom You Know: Going to Florence this Summer? Keep that MoMA Ticket!

Wednesday, March 30, 2011

Going to Florence this Summer? Keep that MoMA Ticket!

Visitors to MoMA in New York should keep their admission ticket if they plan to visit Florence in the next few months. The Palazzo Strozzi, which is currently staging the exhibition Picasso, Miró, Dalí. Angry Young Men: the Birth of Modernity until 17 July 2011, are offering visitors who present their MoMA ticket a 15% discount off admission to the Florence exhibition. This show presents over sixty early works of three artists: Pablo Picasso, Joan Miró, and Salvador Dalí, as well as over one hundred of Picasso’s sketches. In the 1907 Cahier 7, being shown in its entirety for the first time, we see the genesis of modern art with Picasso struggling to give birth to a new visual language – the language of modernity – in the very first sketches of his revolutionary work Les Demoiselles d’Avignon, one the artist’s greatest works on view at MoMA. Having seen Picasso’s masterpiece in New York, this is an opportunity to see a great mind at work.

Location: Palazzo Strozzi, Piazza Strozzi, 50123 Firenze (Florence), Italy

Tel. +39 055 2645155 www.palazzostrozzi.org

Opening hours: Daily 9 am to 8 pm, Thursday 9 am to 11 pm

Last admission to the exhibition 1 hour before closing.

Admission: Adult: €10.00; concessions: €8.50, €8.00, €7.50, €5.00;

schools: €4.00

Booking: Sigma CSC, Tel. +39 055 2469600, Fax. +39 055 244145

prenotazioni@cscsigma.it; or via www.palazzostrozzi.org

How to get there: By plane:

Firenze Airport www.aeroporto.firenze.it Tel. +39 055 306 1700

By car:

From north (Milan) A1 Bologna, Firenze, Firenze Nord exit, follow directions for city. From south (Rome) A1 Roma, Milano, Firenze Sud exit, follow directions for city

By train: Nearest stations are Stazione di Santa Maria Novella, Piazza del Duomo, Via Tornabuoni

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