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Thursday, July 7, 2011

CRABTREE & EVELYN CLASSIC WEST INDIAN LIME RETURNS WITH A TWIST: ONE OF THE BEST SCENTS OF COLOGNE OF THE SUMMER FOR MEN SAYS WHOM YOU KNOW!

Crabtree & Evelyn West Indian Lime returns with a twist to the fragrance and striking new packaging inspired by original artwork found in Crabtree & Evelyn archives.  The heritage collection includes Cologne and Invigorating Body Wash, which have been granted The Royal Warrant by HRH, The Prince of Wales.  Earlier we spoke about the merits of the body wash, but today we want to emphasize the finer points of the Cologne.  Superbly scented for summer, this is not overpowering, but rather refreshing and light.  We love this quality, and it is not so light that it fades away giving you no presence.  It's just right in that regard, and in an overmarketed, celebrity-endorsed perfume market, you can be assured that Crabtree & Evelyn West Indian Lime needs no extra endorsements: it's a product that speaks quality for itself!  We cannot think of any other brand that portrays the scent of lime so successfully...except when it is on the edge of the glass of The Peachy Deegan, of course!

West Indian Lime Cologne (100ml/3.4fl oz /$45.00)

Blended in the apothecary tradition, this timeless tonic was inspired by the ingredient rich British West Indies and features notes of fresh limes, lemon, mandarin, juniper berry, elemi (a tree sap), and vetiver
blended with nutmeg, ginger, coriander, cedar and sandalwood.

We absolutely recommend that you use this in conjunction with the equally amazing bodywash:

About Crabtree & Evelyn

A pioneer in botanical formulations for over 35 years, Crabtree & Evelyn blends the very best of nature and science, tradition and innovation, and luxury and comfort to create benefit-rich bath, body, and home care.    This heritage is reflected in its name: Crabtree, from the crabapple tree, the original species from which all cultivated apple trees have derived, and Evelyn, from John Evelyn, the 17th century renaissance Englishman who wrote one of the first important works on conservation and whose motto, ‘explore everything, keep the best’, inspires the brand to this day.

Crabtree & Evelyn’s eclectic product mix includes the award winning India Hicks Island Living and India Hicks Island Night Collections for the body and home which are inspired by Crabtree & Evelyn creative partner, designer, model, author, television personality, and goddaughter of the Prince of Wales, India Hicks.  She has embraced the simplicity of island life in the Bahamas, which is centered on her family, and an appreciation of the nature that surrounds her. 

Crabtree & Evelyn is available online and in more than 40 countries, with over 6,000 locations and 500 concept stores worldwide.  For more information or to purchase products, please visit www.crabtree-evelyn.com or call 800-CRABTREE.  To learn more about India Hicks, please visit www.indiahicks.com.



Recognised as an exceptional brand, Crabtree & Evelyn enjoys Superbrands status in the UK, Malaysia, Singapore, Hong Kong, Australia and New Zealand.  

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