Whom You Know: Sotheby's to Support Charity Auction In Mumbai: 'Emeralds for Elephants'

Wednesday, July 20, 2011

Sotheby's to Support Charity Auction In Mumbai: 'Emeralds for Elephants'

The World Land Trust and ethical coloured gemstones mining company, Gemfields, together with Jaguar Land Rover and the Gemological Institute of America (GIA India), have collaborated with ten of India’s top jewellery designers to create a unique ‘pop up’ collection of bespoke Zambian emerald jewellery. On 14 October, Sotheby’s will auction the collection at an exclusive event held in the Taj Mahal Hotel Mumbai, with a percentage of profits from each jewel going towards the World Land Trust’s ‘Indian Elephant Corridor’ project. Each designer has created a unique piece/set inspired by the elephants themselves and the corridors that are home to an abundant biodiversity of flora and fauna

Following the success of ‘Emeralds for Elephants’ in London in the summer of 2010, the aim of this collection is to create awareness and raise crucial funds for the conservation initiatives of Wildlife Trust of India (WTI) for the Asian Elephant in India. The headline piece of the collection is a Ganesha sculpture with a 638 carat Gemfields Zambian emerald created by renowned artist, Arzan Khambatta. The collection will go on tour around India to each of the designers’ boutiques from August to October 2011.

http://www.sothebys.com/en.html

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