Whom You Know: REDKEN NEWS: Tracey Cunningham’s Fall/Winter 2011 Haircolor Forecast

Wednesday, August 24, 2011

REDKEN NEWS: Tracey Cunningham’s Fall/Winter 2011 Haircolor Forecast

As the thermometer drops this winter, trendy haircolors are on the rise with brilliant brunettes, rich redheads and bright blondes. Tracey Cunningham, Redken Creative Consultant for Color has the latest in fall haircolor trends and professional haircolor products to achieve these trends and get the hottest looks of the season.

“I make small adjustments to update my clients’ color from fall to winter,” says Tracey Cunningham, Redken Creative Consultant for Color. “I love using the new Redken Illumination technique to create a natural but current look. The technique is all about graduating the color from dark at the base to light on the ends to create a beautiful, modern look.”

Fall/Winter 2011 Trend #1: Brunettes

“The look of the upcoming season will continue to be the ‘Illumination’ effect. It is the hottest haircolor trend in Hollywood right now and it can be seen on every red carpet! It is a fun look that welcomes the winter months going brunette around the base and gradually going lighter down to the ends of the hair. Time is always of the essence and with the ‘Illumination’ look, you don’t have to visit your colorist as often as you would for regular highlights since color isn’t applied on the roots.” – Tracey Cunningham

Fall/Winter 2011 Trend #2: Redheads

“Isla’s color is one of my favorite looks. The shine in her hair gives her a vibrant look from head to toe. This fall you will see this look on many of my celebrity clients as it’s a very seasonal trend. The color is in-between a strawberry blonde red and a ginger red; it is the perfect touch of ‘fun- in-the-sun look’ after the summer months.” – Tracey Cunningham

Fall/Winter 2011 Trend #3: Blondes

“Emma’s new blonde look has been quite the buzz with the media. This look is the result of a few visits to the salon to get it just right. The most important aspect to this look is keeping your locks hydrated to reduce breakage from the lightener. The look has highlights and lowlights throughout the hair and an ultra blonde base.” – Tracey Cunningham

“To complete the fall/winter haircolor story, Redken is launching new Shades EQ Cream to create beautiful blondes, brunettes and redheads,” states Cunningham. “Shades EQ Cream delivers a longer-lasting, richer haircolor cream that’s perfect for glazing, refreshing and correcting, and now I can do even more with cream placement techniques.”

Redken’s new Shades EQ Cream features:
Acidic pH to ensure gentle processing for outstanding condition and shine and optimized fiber integrity
No ammonia and no lift as it won’t lighten hair’s natural pigment and minimizes swelling and cuticle damage
100% oxidative dyes to produce rich, deep, long-lasting color results
Pomegranate oil, rice protein and conditioning polymers help protect, moisturize and nourish the hair fiber

Clients looking for these shades should ask their colorist about new Shades EQ Cream to create each look.

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