Whom You Know: Redken Volume Styling Collection NEW! Segmentation by Hair Zone Highly Recommended by Whom You Know

Monday, August 15, 2011

Redken Volume Styling Collection NEW! Segmentation by Hair Zone Highly Recommended by Whom You Know

Redken’s six end-results volumizing products are now segmented by hair zone so consumers can better select products based on whether they want to enhance volume all over, boost volume at the roots, or add volume at the lengths. All six volume products in the collection can be used on all hair types and lengths, but is ideal for those with fine to medium textures and those that need extra fullness and a boost of body. We have tried them all, and they are of the high caliber of hair product that is unique to the Redken brand that we know and love.

Hair Zone	ROOTS		ALL OVER				LENGTHS
	guts 10 root targeted volume spray foam	rootful 06 root lifting spray	thickening lotion 06 all-over body builder	full frame 07 all-over volumizing mousse		aerate 08 all-over bodifying cream-mousse	layer lift 07 length elevating spray-gel
Benefits	Spray mousse with a very fast-breaking composition that offers a great deal of directional control.	Lightweight, brushable formula provides touchable soft volume and long-lasting frizz control.	Lightweight, alcohol-free formula designed to gives more substance and thickness to each hair strand to expand body and fullness.		Conditioning mousse that volumizes from root to tip, with volumizing polymers for added lift and body.	A patented styler that fuses the volumizing benefits of a mousse and the conditioning properties of a cream to create aerated texture for extreme volume-boosting power.	Elevating ultra-light spray-gel that adds volume to layered locks while helping to prevent flatness and frizz.
Usage	For root lift: hold can 3-4 inches from the head and apply directly to roots. For all over volume: apply to hair from a distance of 6 inches.	Apply to damp hair at the roots and air-dry or blow-dry for lasting volume.	Dispense a medium amount into palms and work evenly through towel-dried hair. Blow-dry using hands or brush to achieve desired look.		Apply evenly through towel dried hair. Blow dry and follow with hot tools if desired.	Smooth over damp hair and let air dry. For even better results, apply product then blow-dry for volume and body.	Apply to damp hair. For a carefree look, air dry or tousle with your fingers as you blow-dry.

Suggested Retail Price:

Full Frame 07 $16.00 (8.5 oz.)

Rootful 06 $15.50 (8.5 oz.)

Thickening Lotion 06 $15.00 (5 oz.)

Layer Lift 07 $15.50 (5.7 oz.)

Aerate 08 $16.50 (2.3 oz.)

Guts 10 $16.00 (10.58 oz.)

Availability: redken.com for salons

To locate a Redken salon please log on to redken.com. Please note, Redken products can only be guaranteed authentic when purchased from a salon. For more information visit Redken.com, Become a Redken Facebook Fan or follow us on twitter @Redken5thAve.

Recent Testimonials by Brand Ambassadors on their Experience with Whom You Know

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-Edward Tricomi, Master Stylist and Owner of Warren-Tricomi
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"No one has yet to express their taste for our cuisine better than Peachy Deegan on Whom You Know. Thank you for transforming our flavor into words, unlike any other before.
Sometimes WHOM YOU KNOW, really makes a difference and Ammos Estiatorio is grateful to know Peachy Deegan!"
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“Whom You Know has done an amazing job of featuring our company over many years [seven]. Peachy has worked tirelessly to create a well-curated selection of topics and brands that are clearly of relevance to her growing audience of readers. Her articles are filled with great insights based on first-hand experience. She does her research, knows her business and is a pleasure to work with!”

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Peachy has such a strong relationship with her readers. She provides honest and real comments; she is truly a trusted source in a very large circle
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"
Peachy Deegan is a gem. She is wonderful to feature our Irish brands in 'Whom You Know'! The articles are beautifully and passionately presented, bringing products and brands to life, making both relevant and fun for her many faithful followers to read. I am immensely proud for our hand-crafted products to be included in this venue!"

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Bill Follett
President, Belleek Group North America
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"As you know from my past features, Peachy Deegan and I were in the same class at Boston College prior to either of us becoming entrepreneurs. When we played together on the BC Alumni softball team in Central Park years ago, she mentioned she could not find a great dentist in Manhattan and could often be found networking on her phone in the outfield hiding from the ball. She was my second patient ever in 2006 when I opened my dental practice; I was one of the first sponsors on Whom You Know and the first Mover and Shaker featured in 2009 and have worked with her continuously since. She's even talked her friends that are doctors into being my patients, and they subsequently send their hospital colleagues. I don't know anyone that is as great of a networker and writer as Peachy, nevermind that she is upstanding and always good for her word. Cosmopolitan Dental is so happy to be in the company of the caliber of major brands she works with today, and although she will tell you a million ways to get your teeth dirty between Peachy's Picks, Terrific Takeout and Peachy's Pantry, Peachy Deegan will tell you there is only one way to get your teeth clean!"
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