BOTTEGA VENETA, JIL SANDER, DOLCE & GABBANNA : Redken's Weekend Runway Report from Milan with hair by Guido

Redken Creative Consultant Guido created three distinct hairstyles that each truly reflected the designers’ individual aesthetic for the Spring/Summer 2012 Bottega Veneta, Jil Sander, and Dolce & Gabbanna shows in Milan this weekend. 

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Redken Creative Consultant Guido created a wet chignon for Saturday’s Bottega Veneta show in Milan.  “Bottega Veneta’s Spring/Summer 2012 collection is very sophisticated so we wanted to off-set it with an easy, sexy, summery hairstyle.  The style is uncomplicated and is something that anyone can create themselves and wear. ”

–Guido, Redken Creative Consultant

Redken Products Used:
- full frame 07 all-over volumizing mousse
- All Soft Argan-6 Multi-care oil (see attached fact sheet- in salons Oct 1)

Create the Look:
- Over-apply full frame 07 all-over volumizing mousse to wet hair and let it dry naturally.
- Run All Soft Argan-6 Multi-care oil through hair with fingers for added shine (to create a wet look).
- Use fingers to pull hair back into a low ponytail at ear level.  Note there is not a part in the hair.
- Wrap ponytail into a messy chignon.
- Apply All Soft Argan-6 Multi-care oil to the crown of the hair for additional shine to create a wet effect.

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Redken Creative Consultant Guido created a timeless look at Jil Sander on Saturday. “In the true DNA of the brand, this is a rich woman's hairdo that looks almost so perfect, it has no period.  It could be from the future but also nods to the past.  It's inspired by the 1950's but then becomes mid-century modern which makes it such a sculptured look. It's very helmut-like; the shape and texture makes it look as though it's stuck on. ” 

–Guido, Redken Creative Consultant

Redken Products Used:
- rootful 06 root lifting spray
- forceful 23 super strength finishing spray

Create the Look:

- Apply rootful 06 root lifting spray liberally to damp hair to give it some texture.
- Section the hair and blow-dry.
- Backcomb each section to create volume and height, then brush hair back away from the face and create a ponytail, securing an elastic at the very end of it.

- With the help of a foam roller, roll the hair starting from the ends, tucking it under and pinning it

- Layer forceful 23 hairspray to create the glossy, helmut-like shape and to smooth the hair.

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Redken Creative Consultant Guido created a classic twist at Dolce & Gabbanna yesterday. “The look today is very Sicilian, inspired by Sophia Loren.  We pulled the hair loosely back into a French twist and it looks a bit as if the woman was dancing all night, it’s effortlessly gorgeous. ” 

–Guido, Redken Creative Consultant

Redken Products Used:
-thickening lotion 06 all-over body builder
-tousle whip 04 soft texturizing cream-wax
-fashion work 12 versatile working spray

Create the Look:

-Apply thickening lotion 06 all-over body builder to damp hair and rough dry without a brush (to keep any natural movement in the hair) until hair is 90% dry.

-Apply tousle whip 04 soft texturizing cream-wax throughout the front of the hair to enhance any natural movement and let hair air dry the last 10%.

-Beginning at the nape of the neck working up, backbrush the hair for added texture.

-Finger comb hair back away from the face and pull hair back into a French twist securing with bobby pins.

-Make sure to keep the hair loose around the face (not pulled back too tight), so you can see the natural movement of the hair texture.

-Finish with fashion work 12 versatile working spray.

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