All Columns in Alphabetical Order


Monday, October 3, 2011

Soggy Doggy Doormat Recommended by Remy, one of our Esteemed Pooch Panelists! Say “good bye” to wet, muddy paw prints!

When I get out of the bath, the floor of the bathroom gets really wet. I never really understood why before, but now that I think about it, I guess it's because I'm so wet after I get out of the bathtub. I always see Julie cleaning up after with a towel but it seems like a lot of work. We got a Soggy Doggy Doormat and used it for my latest bath- it worked really well! Julie put me on the Doormat while she dried me with the Soggy Doggy shammy. The chenille fabric felt so nice on my paws! It dried them so fast too! Julie said that she's going to put the mat at the front door too for when we go outside to play in the rain! I can't wait!

***

Soggy Doggy Productions LLC introduces the Soggy Doggy Doormat®, the revolutionary new doormat for dogs that soaks up water and dirt like a sponge! 
The Soggy Doggy Doormat® is a super-absorbent, durable, microfiber-chenille shag mat that absorbs more water and dirt than a typical doormat, dries much faster (and remains bacteria and odor-free too!) It’s made from millions of textured, woven, ultra-fine strands, which means that the surface area of this doormat is much greater than meets the eye. The Soggy Doggy Doormat® absorbs 5X more water than regular cotton doormats, yet is velvety-soft and gentle under delicate paws and bellies. Best of all, it goes in the washer and dryer and comes out good as new! 



“We really tapped a nerve with this innovative product,” says founder, Joanna Rein. “I designed this mat because I couldn’t train my four children to wipe our dog’s paws when he came in from the wet yard! No matter how many towels or doormats were left by the backdoor, I was endlessly cleaning dog mess and I figured there had to be a better way! This mat is so absorbent; it’s ok that my children are un-trainable! The dog wipes his own paws when he walks in the door!” 


“We’ve been amazed at the reception the Soggy Doggy Doormat ®has received!” says Rein. “There was really nothing on the market that provided a functional but cute wet-paw solution. This doormat fills a void.” When asked for comment, the company’s Chief Product Tester, Buddy, could not be roused from his nap on the Soggy Doggy Doormat.® “Although this product was intended 






for use as a doormat,” quips Rein, “it’s so soft and snuggly we’ve found that many dogs insist on using it as a bed!” 


Soggy Doggy Productions LLC, is dedicated to bringing dog-lovers innovative, effective and fun wet-dog solutions. Based in Larchmont, NY (where the opportunities to test products vs. snow, sleet, rain, sprinklers and even Long Island Sound salt water seem endless), the company strives to design practical solutions to the silly annoyances of dog ownership. Inspiration often comes from everyday life events. (The genesis of the Soggy Doggy Doormat® was the shammy used by a young diver at a children’s swim meet). 


Founder and President Joanna Rein has a background in brand management and public relations. A lifelong dog owner and pet rescue advocate, she lives in Larchmont, NY with her husband, four children, and rescue dog, Buddy. 


Soggy Doggy Doormats® retail for $39.99 and are available in two colors: sandy-beige with a red bone, summer-blue with brown bone. They are available for purchase on-line at 
www. soggydoggydoormat.com and at independent pet stores across the country, in addition to the In the Company of Dogs catalog. For more information and to learn about additional product offerings coming soon, go to soggydoggydoormat.com.



Back to TOP