DAYLIGHT: Whitney Jornov of Kneipp and Many More Brands Show at the International Esthetics, Cosmetics and Spa Conference and International Beauty Show in New York
Oooh you know we just LOVE Kneipp and were thrilled to see them at the Javits yesterday! It was a pleasure to see Whitney Jornov...you know we have featured this brand many times because they are among the best!
We look forward to featuring new up and coming brands by review!
If we were impressed with your brand, you were contacted this morning...
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International Esthetics, Cosmetics & Spa Conferences are the premier spa events in the country. By exhibiting at the shows you are sure to build your business as the superior education and dynamic show floors attract spa owners, managers, estheticians, cosmetologists, massage therapists, makeup artists, medical estheticians and doctors looking to expand their professional services. Over 93% of IECSC attendees would recommend our events to an industry colleague. Reach attendees from all over the country by exhibiting at each of the IECSC events in 2012!
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More than 57,200 beauty professionals in attendance; up from previous year
The International Beauty Show New York, presented by American Salon magazine was packed to capacity and drew more than 57,000 passionate and energetic professionals looking to advance their skills, see the latest and greatest in beauty and mingle with some of the top talent in the industry. IBS New York, once again, proved that the beauty industry is vibrant and strong.
Energy Abounds
"We are beyond thrilled”, says Dana Lupton, vice president/group show director, Questex Media Group, LLC. “We have continued on an upward trend with our overall event and once again, our solid attendance led to empty shelves in many exhibitor booths and one of the busiest rebooking sessions for our 2012 event. "The response to this year’s IBS New York Show from both the exhibitor and attendee communities has been astounding. We feel our pivotal purpose is to connect our exhibitors with their customers and provide key educational opportunities. We were thrilled to see such a positive result and know that the energy and commerce generated on both the IBS New York and IECSC show floors represents a promising future for our events, and the industry as a whole."
The Exhibits
"IBS New York was off the hook this year! Sales were extraordinarily better than last year. I can't thank show management enough for their support and continued efforts for better future shows. Keep up the great job. We’ll be there every year", said Greg Salo, president, YOUNG NAILS. Beauty professionals came to the show in droves and spent their time and money learning about new products and trends, as well as, visiting and shopped with old favorites. The Pibbs family was well represented on the show floor with large displays from Pibbs, Turbo Power, Parlux and La Brasiliana. Amongst many others; Alfa Parf, Clairol Professional, Wella Color Charm, Moroccanoil, Brazilian Blowout, So Cap USA, Dashing Diva, Farouk Systems, Enzo Milano, Takara Belmont, American International Industries, Brazilian Keratin by Marcia Teixeira, GKhair, Keratin Complex, Alter Ego and Arrojo also had significant presence on the show floor.
Traffic was plentiful as professionals frequently stopped in aisles where smaller exhibitors demonstrated their products and fulfilled a high level of sales. As Tonie Shin, vice president, marketing for NYX LOS ANGELES, shared, "We broke a new sales record! Yay! Thanks so much for everything."
In all, more than 565 haircare, nailcare, cosmetics, tools, furniture, apparel and business technology manufacturers were represented.
Trends & More
Extensions are still all the rage and offer professionals an opportunity to increase business and generate thousands of dollars in incremental revenue. This year, the show saw sparkly bling-type strands and feathers from companies like Bling Strands, Hair Flairs, Hairfeathers.com and Pluhme. Also popular and crowd-generating were the moisture-enhancing hair follicle products, natural hair-straightening products and the colorful hybrid gels and polishes.
Breathtaking Main Stage Performances
Some of the most vibrant educators in the beauty biz graced the 2011 legendary IBS New York Main Stage. Dramatic and fantasy styling, creative coloring and high-energy performances were provided by world-renowned and iconic artists, including Nick Arrojo, Ted Gibson, Martin Parsons, Danny LaPointe and Anita Gutierrez, Woody and Amy Michleb, Richard Ashforth, and Derek J, Janel Smith, J Rok, Fingaz and Tsunami of Hair Battle.
Inspiring Education
More than 100 free classes were available to beauty professionals and students. Most classes were standing-room-only, and attendees walked away with new tools, techniques and tricks.
Color visionary and platform artist for Schwarzkopf Professional, Misael Aponte, teaching his innovative approach to hair color placement
A packed class for new addition, Eiji Yamane, demonstrating his philosophy and techniques on dry haircutting
Texture gurus Arthur Harris and Patricia Grooms-Jones
Industry favorite and multiple award winning Nicholas French’s hair extension techniques
2007 NAHA Lifetime Achievement Award winner Yosh Toya sharing his design philosophy and inspiration
Mike Karg and Jo Blackwell demonstrating their signature approaches to cutting and color
Main Stage performers such as Nick Arrojo, Martin Parsons, Ted Gibson, Woody & Amy Micheb providing inspiration up-close in the classrooms
NEW in 2011—Master Barber Competitions
Presented by Major League Barber and sponsored by Andis and Mr. Beauty, the barber competitions were a rousing success! The two-day competition included more than 40 participants and included two battles; Winners in the Design and Color category. 1st. Place, Amit Corso; 2nd Place, Enrico Charles and 3rd place, Aleen Darden. Conservative and Traditional Cuts winners were; 1st place, Joseph Corto; 2nd place, Jose Rivera and 3rd place, Matthew Southerland.
NEW in 2011—American Beauty Makeup Pavilion
For the first time, IBS New York devoted a section to feature makeup and cosmetics companies. "IBS New York delivered success. It was a world-wind both in our booth and in our classrooms and I was so impressed by the quantity and quality of the professionals in attendance. We loved being a part of the Makeup Pavilion alongside other prestigious brands and achieved a new sales record, as well as expanded our Reseller program into spas, salons and schools throughout the country," remarked Eve Pearl, president, EVE PEARL. The pavilion featured, amongst many others, Stila Cosmetics, Temptu Pro, Dinair, Rain Cosmetics, Morphe, Lizette Cosmetics, Boom Boom Brow Bar and Dermalogica.
International Esthetics, Cosmetics & Spa Conference
IBS New York attendees visited the IECSC exhibit hall at no additional charge to learn and shop the newest in the spa, skincare and wellness industries at the largest spa show in New York.
Additional networking and educational opportunities for beauty professionals are available at IBS Las Vegas being held June 18-20 at the Las Vegas Convention Center. Visit www.IBSlasvegas.com for more information.
About the International Beauty Group
Produced by Questex Media Group LLC and presented by American Salonmagazine, IBS New York is the largest and longest running professional beauty event in the country. IBS New York, International Esthetics, Cosmetics & Spa Conferences and IBS Las Vegas are for professionals only and reach a wide cross-section of participants including salon and spa owners and managers, hair stylists, hair colorists, estheticians, makeup artists, nail technicians, dermatologists, massage therapists and beauty and spa product manufacturers and distributors. The Las Vegas event will be held June 9-11, 2012 at the Las Vegas Convention Center; IBS New York 2012 will be held April 22-24 at the Jacob Javits Convention Center.
