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Monday, September 17, 2012

LOUISE GOLDIN: Redken's Runway Report with hair by Guido Our Coverage Sponsored by Miraclesuit® and Miraclebody® Jeans by Miraclesuit®®


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Louise Goldin

Spring - Summer 2013

Hair by Guido, Redken Creative Consultant

In a departure from the fresh, casual hairstyles we've seen in New York so far, Redken Creative Consultant Guido created a dark, wispy, mask-like style for Louise Goldin's Spring 2013 debut in New York last night. The haunted, grungy hairstyle helped complete each look in the up-and-coming formerly London-based designer's collection, right in line with her casual, off-beat and even sci-fi-esque aesthetic.

"We're always speaking so much about wearable styles, but we have to remember that fashion after all is also an art - and this look is all fantasy.I really saturated the hair in product, let it dry and then pulled out the left front section of the ponytail and pulled it across the face and eyes. I think of emerging branches, or like a mask of hair over the face that has a very haunted, 'spinderly', maybe even Tim Burton-esque feeling. These certainly are not sweet little girls." 

-Guido, Redken Creative Consultant



Create the Look:
Saturate damp hair from roots to ends with full frame 07 all over volumizing mousse.
Create a messy center part and let air dry, adding additional mousse if needed to ensure you achieve a wispy, almost crispy texture.
Pull hair into a low pony tail and then pull out the front left section, arranging it across the forehead and eyes and pinning the ends on the right side.
Finish with forceful 23 super strength finishing spray (covering eyes) for hold.


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