LICENSING EXPO WELCOMES THE WORLD TO LAS VEGAS INTERNATIONAL PAVILIONS WILL FEATURE NEW COUNTRIES AND EXPANDED EXHIBITS
Licensing Expo, the world’s largest and most influential licensing industry event, is pleased to welcome new Pavilions and increased representation from countries including Mexico, India, China, Japan and the U.K. Licensing Expo takes place June 9-11 at the Mandalay Bay Convention Center in Las Vegas, NV. These new exhibitors join a growing list of international companies and featured Pavilions that include Brazil and Korea, with China and Japan significantly expanding their footprint at the 2015 show. Brands from more than 35 countries will be represented on the show floor.
Each Pavilion serves as its own commercial center, offering a full range of licensing activity, whether it be brands from that country looking to license out or resources for licensors looking to bring their brand into that region.
Jessica Blue, Vice President, Licensing Expo: “As the global meeting place for the licensing industry, our international exhibitors are a key focus for Licensing Expo 2015. In response to a growing demand from our attendees, one third of which are now from outside the U.S., we have increased our international focus and plan to deliver a truly global experience for both exhibitors and attendees.”
Representing the U.K. for the first time at Licensing Expo is the British Heritage Pavilion. The new space features exhibits from Imperial War Museums, National Museums of the Royal Navy, The Royal Ballet (The Royal Opera House), The Natural History Museum and the Shakespeare Birthplace Trust.
For 35 years Licensing Expo, sponsored by the International Licensing Industry Merchandisers’ Association (LIMA), has connected the world’s most influential entertainment, character, fashion, art and corporate brand owners and agents with consumer goods manufacturers, licensees and retailers. Attendees come to spot trends, build strategic partnerships and secure promotional tie-ins. Millions of products across the world started life as a conversation at Licensing Expo, and this is where brand owners, licensees and retailers find the right partners to expand their businesses and create relationships. Complimentary registration for the Expo is available at: www.licensingexpo.com/registerhere
About Licensing Expo (www.licensingexpo.com)
Now in its 35th year, Licensing Expo is the world’s largest and most influential annual trade show dedicated to licensing and brand extension. The show floor is merchandised into four zones: Character and Entertainment; Art and Design; Brands and Agents; Sourcing and Production. More than 15,000 retailers, licensees, manufacturers, distributors and licensing agents attend from more than 90 countries. Licensing Expo is owned and organized by UBM Advanstar and is sponsored by the International Licensing Industry Merchandisers' Association (LIMA). UBM Advanstar also owns and operates License! Global magazine and Brand Licensing Europe.
About UBM Advanstar
UBM Advanstar, part of UBM Americas, is a US-based event and marketing services business serving the fashion, licensing, life sciences and powersports industries. The company owns and operates a portfolio of 54 tradeshows, 100 conferences, 30 publications, and almost 200 electronic products and websites. Our market-leading brands and a commitment to delivering innovative, quality products and services enable UBM Advanstar to “Connect Our Customers With Theirs.” UBM Advanstar is a UBM plc company.
