Whom You Know: NHLPA, NHL PARTNER WITH LAGARDÈRE SPORTS FOR WORLD CUP OF HOCKEY 2016 Our Coverage Sponsored by Bergen Linen

Tuesday, February 23, 2016

NHLPA, NHL PARTNER WITH LAGARDÈRE SPORTS FOR WORLD CUP OF HOCKEY 2016 Our Coverage Sponsored by Bergen Linen

Bergen Linen is a family-owned business that understands your need for quality linen cleaning and rental services. Your guests expect the best and we can help make that possible with our full line of services. From large at-home dinner parties to an extravagant wedding, we will work with you to create your vision. Table linens include tablecloths, napkins, overlays, chair covers and sashes.

Are you a business owner? Bergen Linen has a menu of services for industries including restaurants, catering venues, boutique hotels, and spas. Allow us to create a program that works with your needs within your budget. And it doesn’t just stop at linens. Bergen Linen also offers full interior cleaning services and uniform sales.

Bergen Linen

172 Johnson Avenue

Hackensack, NJ 07601

(800) 789-8115

www.bergenlinen.com

www.facebook.com/bergenlinen

www.pinterest.com/bergenlinen

If you are interested in our services, please feel free to emailinfo@bergenlinen.com or call (800) 789-8115. A Bergen Linen team member would be happy to discuss your options. Schedule your complimentary consultation today.

***

The World Cup of Hockey 2016, a joint effort between the National Hockey League (NHL) and the National Hockey League Players’ Association (NHLPA), has retained Lagardère Sports for the World Cup of Hockey 2016 tournament. The global sports marketing agency, which operates in 25 countries worldwide, will support the efforts of the World Cup of Hockey 2016 by leading sponsorship sales in Europe for the world class, best-on-best international hockey tournament.

"The World Cup of Hockey 2016 is a premier global sports property that will capture the hearts and minds of avid hockey fans, engage casual sports fans and kindle national pride," said Keith Wachtel, NHL Executive Vice President of Global Partnerships. "Who better to partner with than Lagardère Sports, one of the leaders in developing marketing partnerships around the world. We look forward to working with many great brands across Europe who will have the opportunity to activate against what is expected to be the most competitive international hockey tournament ever played."

“The World Cup of Hockey 2016 will showcase the game’s best players competing in the spotlight of the international stage,” said Mathieu Schneider, NHLPA Special Assistant to the Executive Director. “Lagardère Sports’ global marketing reach and expertise will enhance this spotlight on the World Cup of Hockey 2016 and will connect the players and our fans with brands around Europe.”

“Hockey is a sport with fans and players from all around the world, and the World Cup of Hockey 2016 is going to be an exciting competition on a global stage,” said Andrew N. Pierce, Lagardère Sports President, Golf & Consulting; President & CEO, Americas. “We are proud to partner with the NHL and NHLPA to leverage our global infrastructure and expertise in the European marketplace to create robust marketing partnerships for this significant event.”

As part of the agreement, Lagardère Sports will take a leading role in sponsorship sales ventures for the World Cup of Hockey 2016 across Europe, which will include the ability to sell such commercial assets as use of the World Cup of Hockey 2016 marks along with those of the participating teams, group player rights and digital dasherboards for the European broadcasts of the entire tournament. In addition, Lagardère Sports will sell on-ice and in-arena branding assets for the four exhibition games in Russia, Finland, the Czech Republic and Sweden.

About the World Cup of Hockey 2016

The World Cup of Hockey returns in September 2016 in Toronto, where eight teams, comprised of the world’s best hockey players, will compete for a best-on-best international hockey championship. The World Cup of Hockey is a joint effort of the National Hockey League Players’ Association (NHLPA) and the National Hockey League (NHL), in cooperation with the International Ice Hockey Federation (IIHF). It is expected that more than 150 of the best players in the NHL will participate in this tournament. Tickets are available for purchase via

www.Ticketmaster.ca and www.Ticketmaster.com, the official ticket marketplace of the NHL®. For more information on the World Cup of Hockey 2016 please visitwww.wch2016.com.

About Lagardère Sports

Lagardère Sports is a leading sport marketing agency, with a global network of local experts dedicated to delivering innovative solutions that meet our clients’ needs. We believe sport inspires emotions and passion that are essential to enrich people’s lives and generate powerful collective experiences. At Lagardère Sports, we dedicate our expertise and passion to provide our clients with privileged access to the infinite opportunities of sports. Lagardère Sports is part of Lagardère Sports and Entertainment, a company with more than 1,600 employees worldwide and 50 years of experience.

Recent Testimonials by Brand Ambassadors on their Experience with Whom You Know

"I work with Peachy Deegan because she's prolific at what she does. She's a hard worker, she's thoughtful and she's tasteful at what she writes which is very important. Peachy gets the facts correct, and just that alone is worth its weight in gold."

-Edward Tricomi, Master Stylist and Owner of Warren-Tricomi
https://warrentricomi.com/

"No one has yet to express their taste for our cuisine better than Peachy Deegan on Whom You Know. Thank you for transforming our flavor into words, unlike any other before.
Sometimes WHOM YOU KNOW, really makes a difference and Ammos Estiatorio is grateful to know Peachy Deegan!"
-
Dimitris Nakos, Founder and Owner of
Ammos Estiatorio
https://ammosnewyork.com/

“Whom You Know has done an amazing job of featuring our company over many years [seven]. Peachy has worked tirelessly to create a well-curated selection of topics and brands that are clearly of relevance to her growing audience of readers. Her articles are filled with great insights based on first-hand experience. She does her research, knows her business and is a pleasure to work with!”

-David Sasuga, Owner of Fresh Origins Microgreens
www.FreshOrigins.com

"Peachy Deegan has the pulse of the nation and highlights exceptional opinion leaders in more than 23,000 inspiring and entertaining posts. Her 100,000 twitter followers are a true testimony to Peachy’s ability to inspire, motivate and entertain. She is a feminine force to be reckoned with and an exemplary example of an influential voice in today’s world."

-Mica Mosbacher, author of the new book The Hurricane Factor: Stormside Patriots and tv political commentator

"It was an honour to be chosen for Movers and Shakers by Peachy Deegan. The questions in the interview were intelligent and insightful and I thoroughly enjoyed answering them. The reaction to the interview has been overwhelmingly positive and has helped bring my art practice to a wider audience."
-Damien Flood, Internationally Acclaimed Artist
http://www.damienflood.ie/

"We were so fortunate to hit Peachy’s radar. Her review of our Warmies was spot-on and came at a great time in our company’s early history.
Peachy has such a strong relationship with her readers. She provides honest and real comments; she is truly a trusted source in a very large circle
of consumers."
-Scott Wehrs
President
Intelex U.S.A.
http://www.intelexusallc.com/

"We at Primola love working with Whom You Know and are proud to have been a highly-ranked Manhattan restaurant by Peachy Deegan since 2012, and are featured seasonally. We appreciate the fantastic work Peachy does highlighting our cuisine with her sublime writing style and the whole neighborhood of the Upper East side. Also, we are glad that she has started a Made in Italy column! If you have the opportunity to be considered for review, we'd highly recommend working with her."
-Giuliano Zuliani, Owner of Primola Restaurant
https://www.facebook.com/Primola-Canaletto-restaurants-NYC-135616799831091

"
Peachy Deegan is a gem. She is wonderful to feature our Irish brands in 'Whom You Know'! The articles are beautifully and passionately presented, bringing products and brands to life, making both relevant and fun for her many faithful followers to read. I am immensely proud for our hand-crafted products to be included in this venue!"

-
Bill Follett
President, Belleek Group North America
www.Belleek.com

"As you know from my past features, Peachy Deegan and I were in the same class at Boston College prior to either of us becoming entrepreneurs. When we played together on the BC Alumni softball team in Central Park years ago, she mentioned she could not find a great dentist in Manhattan and could often be found networking on her phone in the outfield hiding from the ball. She was my second patient ever in 2006 when I opened my dental practice; I was one of the first sponsors on Whom You Know and the first Mover and Shaker featured in 2009 and have worked with her continuously since. She's even talked her friends that are doctors into being my patients, and they subsequently send their hospital colleagues. I don't know anyone that is as great of a networker and writer as Peachy, nevermind that she is upstanding and always good for her word. Cosmopolitan Dental is so happy to be in the company of the caliber of major brands she works with today, and although she will tell you a million ways to get your teeth dirty between Peachy's Picks, Terrific Takeout and Peachy's Pantry, Peachy Deegan will tell you there is only one way to get your teeth clean!"
-Dr. Garo Nazarian, Founder and Owner of Cosmopolitan Dental
http://cosmopolitandental.com/