GEICO SIGNS MULTIYEAR RENEWAL WITH NHL, RETURNS AS ON AIR PRESENTING PARTNER OF STANLEY CUP PLAYOFFS GEICO Remains Official Automobile Insurance Partner in U.S. Expands Broadcast Presence in all NBCUniversal and NHL Network Post-Season Game Telecasts Our Coverage Sponsored by Table D’Hote
Led by Executive Chef and Owner Bill Knapp, Table D'Hote is among the most elite and coveted culinary destinations of Manhattan's prestigious Upper East side. Reminiscent of a French countryside in ambiance paired with locally sourced ingredients that entice guests to return again and again, Table D'Hote is truly an undiscovered gem to those that have not yet started to frequent this venue. Bill graduated from The Culinary Institute of America in 1994 and has worked at several established restaurants in New York City including The "21" Club, Patroon, and Bryant Park Grill, before making his way to Danny Meyer's and Tom Colicchio's famed Gramercy Tavern. On September 9th, 2011, Bill re-opened Table d'Hote in New York City, at 44 East 92nd Street, a well-respected establishment since 1978. By executing great dishes with a seasonally inspired menu and maintaining a subtle ambiance, Bill impresses all that travel from near and far with his extensive diverse New York experience, creative approaches, desire, and passion for food that culminates in a truly unparalleled dining experience.Whom You Know has Highly Recommended Table D'Hote:http://www.whomyouknow.com/2012/08/peachy-picks-table-dhote-our-coverage.html
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The National Hockey League® (NHL) today announced that GEICO has renewed as the Official Automobile Insurance Partner of the NHL in the U.S. One of America’s largest private passenger auto insurance companies, GEICO will serve as a multiyear sponsor of signature League events including the NHL Winter Classic®, NHL Stadium Series™, NHL All-Star Skills Competition™ and NHL® All-Star Game; as well as a presenting sponsor of an intermission report on NHL Network™ game broadcasts throughout the regular season and post-season. Building on the momentum of the post-season, GEICO will also serve as the presenting partner of the Stanley Cup® Playoffs for all game broadcasts on NBC, NBCSN, NHL Network, USA Network and CNBC.
"GEICO has built a strong relationship with the NHL over the past seven years as the Official Automobile Insurance Partner, and we're looking forward to seeing it grow even more in the years to come," said Ted Ward, GEICO Vice President, Marketing. "Hockey fans are some of the most passionate in all of sports, and we are enormously grateful for the energy they bring to the games and the GEICO brand."
GEICO will leverage its NHL partnership with activations across multiple platforms, engaging with hockey fans throughout the thrilling post-season. On broadcast, GEICO will serve as the presenting sponsor of an intermission report on all of NHL Network’s live 2016 Stanley Cup Playoffs game telecasts. Together with the NHL, GEICO will also engage millions of fans on Twitter via the #GEICOCupCrazy campaign. Fans will be tasked with trying to answer post-season trivia questions, and those who answer correctly will have a chance to be chosen and rewarded with prize packs containing Shop.NHL.com gift cards or merchandise of their favorite NHL team.
"Over the years, GEICO has done a tremendous job supporting hockey across every League touchpoint,” said Brian Cull, NHL Group Vice President, Integrated Marketing. “GEICO has consistently leveraged its NHL partnership to reach our fans year-round with multi-platform campaigns across the NHL, its member Clubs and broadcaster partners. We look forward to continuing to help GEICO engage the hockey community for years to come."
As a presenting partner for signature NHL events, in addition to prominent in-ice brand position, GEICO will receive camera-visible dasherboards, presence at the accompanying fan festivals and custom integration of the GEICO brand throughout all NHL-controlled media properties including NHL.com and NHL Network™.
