#FASHIONALERT PROJECT Las Vegas SS'18 Opens Its Doors Our Coverage Sponsored by Hallak Cleaners the Couture Cleaner
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PROJECT Las Vegas opens with a strong grouping of interactive seminars, trend setting fashion brands, live presentations and an unrivaled assortment of ready-to-wear and luxury brands. These offerings underscore PROJECT Las Vegas as the premiere destination for contemporary fashion across several categories in the tradeshow landscape, presented by UBM Fashion, the leading producer of world-renowned fashion trade shows.
The three-day event will take place at Mandalay Bay Convention Center and run from Monday, August 14th through Wednesday, August 16th touting premier marketplaces: PROJECT, PROJECT Womens, THE TENTS, The Collective, POOLTRADESHOW and STITCH.
Delving further into complimentary educational experiences, starting Monday and Tuesday, the fair will offer more than seven seminars dedicated to topics ranging from strategizing licensing brands to the trending grooming marketplace. Each discussion will educate attendees determining how to expand and grow their brand and business by adjusting to the ever-evolving fashion landscape. For location, a full schedule and list of industry experts participating, please click here.
PROJECT is renowned for its array of contemporary men's collections featuring expertly merchandized advanced contemporary, premium denim and designer collections. The unmatched marketplace is proud to announce new and noteworthy brands: The Cords Co., PE360, Europann, Tortoise Denim and The Normal Brand.
Highlights at the men's focused show PROJECT include:
MOVE showcases performance-based active wear for men
Vanguards Gallery offers curated new and emerging designers
Tailored + Furnishings highlights classic and update tailored suites, shirting and accessories
Coast Life unveils a new, relaxed and effortless inspired section
Made in Italy presents the finest in Italian clothing, footwear and accessories
Presented in an elevated environment alongside PROJECT, THE TENTS serves as a focused platform for the top luxury and designer contemporary men's and dual-gender labels to convene for the most inspiring shopping experience in the market including: Baldwin, Borsalino, Gabriele Pasini, Greyson Clothiers, Le Flow Paris, and W. Kleinberg.
Live presentations will be hosted throughout the day on Tuesday to showcase designer collections on models.
Premier womenswear destination, PROJECT Women's, gives buyers access to an unrivaled collection of the top emerging and established brands. This year's show will not only raise the bar on style but also shift the conversation; introducing its first collaborative neighborhood of home and apothecary with COEUR and presenting Conscious Collections, a display of sustainable and cause-oriented brands.
PROJECT Women's, the West Coast lifestyle influenced show will offer:
A debut partnership with the premiere apothecary, home and gift trade fair COEUR x PROJECT Women's enlisting Interior Designer, Joseph Jagod to create an on-site installation to inspire retailers with aspirational and easily adaptable ways to incorporate gifts, home, apothecary, and tech accessories into their ready-to-wear stories
Athleisure offering activewear and yoga collections for women
Accessories providing an expanded neighborhood of contemporary accessories
OASIS hosting a selection of new and noteworthy womenswear brands to look out for in the SS'18 season
The art and music-focused indie experience POOLTRADESHOW, which will now be located alongside STITCH and Accessories the Show, and will feature: Luz Collections, Kid Dangerous, We are all Smith, The Wicked Boheme, Sheila B Jewelry, Smarty Pants Paper Company and Honey Bell.
Boasting heritage and classic apparel, THE COLLECTIVE gives buyers unparalleled access to the rapidly growing men's and young men's market.
STITCH delivers another exceptional global and vibrant marketplace offering a selection of carefully merchandised contemporary sportswear, lifestyle and international brands.
For a complete list of happenings, brand lists and activations at PROJECT, THE TENTS, PROJECT Women's, POOLTRADESHOW, STITCH, CURVE and THE COLLECTIVE view here.
About PROJECT | Held bi-annually in New York and Las Vegas, PROJECT is the world's preeminent contemporary fashion trade event, encompassing men's, women's, accessories and footwear brands. Within the Las Vegas edition, exists PROJECT Women's, THE TENTS The COLLECTIVE, POOLTRADESHOW and CURVE. Bringing expertise and relevance to the global fashion industry through a highly merchandised approach, PROJECT creates destinations where innovation, commerce and service converge. For more information, please visit www.projectshow.com.
About UBM Fashion | Uniting the most influential fashion retail decision makers and the world's top fashion brands, UBM Fashion serves the $1 trillion+ worldwide fashion industry through its comprehensive marketplaces in New York (NY Men's and Women's) and Las Vegas (MAGIC). UBM Fashion serves the industry by bringing together great brands and retailers in superbly merchandised shows while providing superior customer service and ultimately presenting end consumers with the best apparel, footwear, accessories, and fashion products.
About UBM plc | UBM plc is the largest pure-play B2B events organizer in the world. In an increasingly digital world, the value of connecting on a meaningful, human level has never been more important. At UBM, our deep knowledge and passion for the industry sectors we serve allows us to create valuable experiences where people can succeed. At our events people build relationships, close deals and grow their businesses. Our 3,750+ people, based in more than 20 countries, serve more than 50 different sectors – from fashion to pharmaceutical ingredients. These global networks, skilled, passionate people and market-leading events provide exciting opportunities for business people to achieve their ambitions. For more information, go to www.ubm.com; for UBM corporate news, follow us on Twitter at @UBM, UBM Plc LinkedIn.
