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Friday, September 15, 2017

Amazon Fashion unveils its first European Autumn/Winter campaign for find. Introducing the key womenswear looks for the season

Prime
find., a new brand by Amazon Fashion, has launched its first ever womenswear advertising campaign in the UK, Germany, Italy, France, and Spain. The campaign features eight statement looks for Autumn/Winter and will be seen across billboard and digital advertising and onsite at Amazon.co.uk/find. find. has a unique take on current trends with a close eye on street styling, and is about creating accessible hero pieces, guaranteed to complete any customer's wardrobe.

The Autumn/Winter find. collection consists of key outfit building pieces, such as, a red floral wrap dress, two-tone wide leg cropped jeans and a pair of hot pink sock boots. There are also timeless staples, such as a plaid trench coat, slogan tee and a range of great fitting denim styles. Further to the eight campaign looks, the find. Autumn/Winter collection also includes a selection of versatile, fashion-forward pieces, such as biker jackets, vinyl macs, metallic and velvet separates, floral print dresses and kitten heel boots.

Talking about the collection, Glen George, Director for find. said: "We are passionate about fashion and design for people who feel the same. We believe our customers have their own personal style and find. is about celebrating that. We take inspiration from across the globe to

deliver both key pieces and great basics our customer can wear their own way. We know they enjoy the hunt for and discovering of a fashion gem and are focused on delivering exciting new items every week. Our new campaign brings the playful and effortless ethos of find. to life, allowing our customers to explore and express their sense of self through their fashion choices".

The Autumn/Winter collection will be available to shop at Amazon.co.uk/find from the 4th September and customers purchasing items from the find. collection will enjoy free returns and a wide range of convenient delivery options including unlimited one-day delivery for Amazon Prime members.

Amazon Fashion Social media (EU) 
Around the world Amazon is a patron of the British Fashion Council and sponsors Amazon Tokyo Fashion Week and Amazon India Fashion Week.

About Amazon 
Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon.

About find.
find. is a new fashion brand by Amazon Fashion Europe. Created for Amazon customers, find. offers key seasonal pieces and hard-working essentials that don't compromise on quality. find. is about inspiring fashion that doesn't cost the Earth.
find...and style it your way.


"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release regarding Amazon.co.uk Ltd's business which are not historical facts are "forward-looking statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see "Risk Factors" in the Company's Annual Report or Form 10-K for the most recently ended fiscal year.

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