Whom You Know: #NHLPeachy #WhomYouKnow Andrew Ference Joins National Hockey League as Director of Social Impact, Growth and Fan Development

Friday, March 23, 2018

#NHLPeachy #WhomYouKnow Andrew Ference Joins National Hockey League as Director of Social Impact, Growth and Fan Development

Andrew Ference has joined the National Hockey League as Director of Social Impact, Growth & Fan Development, reporting to NHL Executive Vice President of Social Impact, Growth Initiatives & Legislative Affairs Kim Davis. Ference will divide his time between Edmonton and the League’s New York City office.

In his new role, Ference will be responsible for helping to advance the League’s social impact, community based grassroots and fan development growth efforts. Leveraging his 16-year professional hockey career and relationships across many stakeholder groups, he will develop new strategies to drive on- and off-ice youth participation and fandom efforts, particularly focused on bringing new audiences to the game through deeper engagement efforts that are anchored by Declaration of Principles.

“During his playing career, Andrew Ference demonstrated his commitment to excellence both on and off the ice serving as an innovative ambassador for the sport and the League in building vibrant communities through social impact,” said Davis. “We are thrilled to have him join our team.”

An eighth-round selection (208th overall) by the Pittsburgh Penguins in the 1997 NHL Entry Draft, Ference played for the Penguins, Calgary Flames, Boston Bruins (with whom he won a Stanley Cup in 2011) and Edmonton Oilers (during which he served as team captain). A native of Sherwood Park, Alberta, he also represented Canada at the 1999 World Junior Hockey Championship.

Throughout his professional hockey career, Ference’s personal interest in environmental sustainability and health and wellness has led him to key leadership positions in both fields. He has been a member of the Green Sports Alliance’s board of directors since 2016, a partner with Fifth Season Ventures since 2015, and founded the November Project Canada free fitness movement in 2013. In 2014, Ference received the King Clancy Memorial Trophy, given to the player who best exemplifies leadership qualities on and off the ice and has made a noteworthy humanitarian contribution in his community.

Recent Testimonials by Brand Ambassadors on their Experience with Whom You Know

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http://www.intelexusallc.com/

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https://www.facebook.com/Primola-Canaletto-restaurants-NYC-135616799831091

"
Peachy Deegan is a gem. She is wonderful to feature our Irish brands in 'Whom You Know'! The articles are beautifully and passionately presented, bringing products and brands to life, making both relevant and fun for her many faithful followers to read. I am immensely proud for our hand-crafted products to be included in this venue!"

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Bill Follett
President, Belleek Group North America
www.Belleek.com

"As you know from my past features, Peachy Deegan and I were in the same class at Boston College prior to either of us becoming entrepreneurs. When we played together on the BC Alumni softball team in Central Park years ago, she mentioned she could not find a great dentist in Manhattan and could often be found networking on her phone in the outfield hiding from the ball. She was my second patient ever in 2006 when I opened my dental practice; I was one of the first sponsors on Whom You Know and the first Mover and Shaker featured in 2009 and have worked with her continuously since. She's even talked her friends that are doctors into being my patients, and they subsequently send their hospital colleagues. I don't know anyone that is as great of a networker and writer as Peachy, nevermind that she is upstanding and always good for her word. Cosmopolitan Dental is so happy to be in the company of the caliber of major brands she works with today, and although she will tell you a million ways to get your teeth dirty between Peachy's Picks, Terrific Takeout and Peachy's Pantry, Peachy Deegan will tell you there is only one way to get your teeth clean!"
-Dr. Garo Nazarian, Founder and Owner of Cosmopolitan Dental
http://cosmopolitandental.com/