Whom You Know: BEVERLY HILLS LAUNCHES 'HAPPY TRAILS,' A HIGHLY CURATED SERIES OF FOOD, LANDMARK AND CULTURE TRAILS SHOWCASING THE CITY THROUGH A NEW LENS

Monday, February 13, 2023

BEVERLY HILLS LAUNCHES 'HAPPY TRAILS,' A HIGHLY CURATED SERIES OF FOOD, LANDMARK AND CULTURE TRAILS SHOWCASING THE CITY THROUGH A NEW LENS

City lovers can finally find a 'hike' they like and follow along as they traverse across Beverly Hills' walkable 5.71-square-mile enclave

Beverly Hills Conference and Visitors Bureau (BHCVB) announces the debut of 'Happy Trails' a series of eight urban walks designed to delight and bring to life every visitor's dream of the famed City of Beverly Hills. The artful and visual Beverly Hills 'Happy Trails' maps will guide food lovers, history buffs and arts and culture aficionados on a personalized journey through the city.

Beverly Hills Sign & Lily Pond

"Beverly Hills continues to shine brightly with new development – the world's top chefs are continuing to seek out locations in the city, our incredible hotels are constantly debuting new concepts, and artists choose our parks and palm tree-lined streets to house their prized works," said Julie Wagner, CEO of the Beverly Hills Conference & Visitors Bureau. "These trails make it easier for consumers to experience the highlights of Beverly Hills, while honoring the City's storied legacy appealing to every generation."

It doesn't take much to put a smile on your face when you're in Beverly Hills, but these 'Happy Trails' are sure to wow with delicacies, greenery, world-class art and big-screen landmarks. The full list includes:'Caviar & Bubbly' Trail: Gourmands can indulge morning, afternoon and night in this perfect match, finding the most swoon-worthy spots for a decadent day of dining from Jean-Georges at the Waldorf Astoria Beverly Hills to Wally's Beverly Hills.

'Sweets & Treats' Trail: This delectable trail takes you to some of the finest chocolates, pastries, cakes and ice cream in the world at Chaumont Bakery & Café, K Chocolatier by Diane Krön, Ladurée, Sprinkles and Flour Shop.

'A Step Back in History' Trail: History and movie buffs can explore the city's legends, including Fred Hayman Place, The Beverly Hilton, home to the Golden Globe Awards, and more.

'Scene and Be Seen' Trail: Home to celebrities and a backdrop for feature films and television shows since its inception, this trail features must-visit landmarks, from Edelweiss Chocolates, as seen on I Love Lucy's famous candy assembly line scene, to the Beverly Wilshire, A Four Seasons Hotel, most recognized as the hotel in Pretty Woman.

'Red Carpet Ready' Trail: Home to endless red-carpet events and awards shows, Beverly Hills has long been synonymous with glamour and luxury. Book a Zen-inducing Japanese treatment at Tomoko Japanese Spa, pamper at MiniLuxe Beverly Hills and No 275 Salon before shopping for the perfect outfit on Rodeo Drive and scent at perfumery House of Creed.

'Around the World' Trail: Spend the day traveling from one country to the next without ever stepping foot outside Beverly Hills. Experience a taste of the destination's award-winning international cuisine with margaritas at The Hideaway Beverly Hills, Greek mezzedes at Estiatorio Loukà Beverly Hills, Vietnamese-inspired bites at Crustacean, authentic Beijing cuisine at Mr Chow and Italian sweets at Via Alloro.

'An Artist's Dream' Trail: Find artistic, cultural experiences at every turn, from Beverly Garden Park's vast collection of public art to the 1920's Hansel and Gretel-inspired Witch's House.

'The Great Outdoors' Trail: A twist on the traditional 'breath of fresh air,' this path of greenery explores Beverly Hills' picturesque parks, estates and outdoor dining spaces from Greystone Mansion & Gardens: The Doheny Estate to The Terrace at The Maybourne Beverly Hills.

Beyond the trails, travelers can extend their stay in Beverly Hills for an overnight in one of the city's premier luxury accommodations. Beverly Hills is home to one of the largest concentrations of Forbes Five Star per square mile in the U.S.; the full list of accommodations can be found at https://lovebeverlyhills.com/hotels.

Visitors can begin their 'Happy Trails' journey by following the immersive maps found on https://www.lovebeverlyhills.com//happy-trails. The guide will also feature interactive QR codes, leading directly to Google Maps for easy navigation. For more information on Beverly Hills, please visit https://www.lovebeverlyhills.com

About Beverly Hills

Beverly Hills, a premier travel destination, is a charming, walkable and pet-friendly city with a village-like atmosphere that attracts people from around the globe. Visitors will find five-star hotel accommodations, world-class indoor/outdoor dining, acclaimed spas and unrivalled shopping, including the world-renowned Rodeo Drive, all within 5.71 square miles. The city's lush parks, outdoor plazas and wide, palm tree-lined streets frame a multitude of art, architecture and grand mansions. Learn more at LoveBeverlyHills.com or on Facebook, Twitter, Instagram and Pinterest.

Recent Testimonials by Brand Ambassadors on their Experience with Whom You Know

"I work with Peachy Deegan because she's prolific at what she does. She's a hard worker, she's thoughtful and she's tasteful at what she writes which is very important. Peachy gets the facts correct, and just that alone is worth its weight in gold."

-Edward Tricomi, Master Stylist and Owner of Warren-Tricomi
https://warrentricomi.com/

"No one has yet to express their taste for our cuisine better than Peachy Deegan on Whom You Know. Thank you for transforming our flavor into words, unlike any other before.
Sometimes WHOM YOU KNOW, really makes a difference and Ammos Estiatorio is grateful to know Peachy Deegan!"
-
Dimitris Nakos, Founder and Owner of
Ammos Estiatorio
https://ammosnewyork.com/

“Whom You Know has done an amazing job of featuring our company over many years [seven]. Peachy has worked tirelessly to create a well-curated selection of topics and brands that are clearly of relevance to her growing audience of readers. Her articles are filled with great insights based on first-hand experience. She does her research, knows her business and is a pleasure to work with!”

-David Sasuga, Owner of Fresh Origins Microgreens
www.FreshOrigins.com

"Peachy Deegan has the pulse of the nation and highlights exceptional opinion leaders in more than 23,000 inspiring and entertaining posts. Her 100,000 twitter followers are a true testimony to Peachy’s ability to inspire, motivate and entertain. She is a feminine force to be reckoned with and an exemplary example of an influential voice in today’s world."

-Mica Mosbacher, author of the new book The Hurricane Factor: Stormside Patriots and tv political commentator

"It was an honour to be chosen for Movers and Shakers by Peachy Deegan. The questions in the interview were intelligent and insightful and I thoroughly enjoyed answering them. The reaction to the interview has been overwhelmingly positive and has helped bring my art practice to a wider audience."
-Damien Flood, Internationally Acclaimed Artist
http://www.damienflood.ie/

"We were so fortunate to hit Peachy’s radar. Her review of our Warmies was spot-on and came at a great time in our company’s early history.
Peachy has such a strong relationship with her readers. She provides honest and real comments; she is truly a trusted source in a very large circle
of consumers."
-Scott Wehrs
President
Intelex U.S.A.
http://www.intelexusallc.com/

"We at Primola love working with Whom You Know and are proud to have been a highly-ranked Manhattan restaurant by Peachy Deegan since 2012, and are featured seasonally. We appreciate the fantastic work Peachy does highlighting our cuisine with her sublime writing style and the whole neighborhood of the Upper East side. Also, we are glad that she has started a Made in Italy column! If you have the opportunity to be considered for review, we'd highly recommend working with her."
-Giuliano Zuliani, Owner of Primola Restaurant
https://www.facebook.com/Primola-Canaletto-restaurants-NYC-135616799831091

"
Peachy Deegan is a gem. She is wonderful to feature our Irish brands in 'Whom You Know'! The articles are beautifully and passionately presented, bringing products and brands to life, making both relevant and fun for her many faithful followers to read. I am immensely proud for our hand-crafted products to be included in this venue!"

-
Bill Follett
President, Belleek Group North America
www.Belleek.com

"As you know from my past features, Peachy Deegan and I were in the same class at Boston College prior to either of us becoming entrepreneurs. When we played together on the BC Alumni softball team in Central Park years ago, she mentioned she could not find a great dentist in Manhattan and could often be found networking on her phone in the outfield hiding from the ball. She was my second patient ever in 2006 when I opened my dental practice; I was one of the first sponsors on Whom You Know and the first Mover and Shaker featured in 2009 and have worked with her continuously since. She's even talked her friends that are doctors into being my patients, and they subsequently send their hospital colleagues. I don't know anyone that is as great of a networker and writer as Peachy, nevermind that she is upstanding and always good for her word. Cosmopolitan Dental is so happy to be in the company of the caliber of major brands she works with today, and although she will tell you a million ways to get your teeth dirty between Peachy's Picks, Terrific Takeout and Peachy's Pantry, Peachy Deegan will tell you there is only one way to get your teeth clean!"
-Dr. Garo Nazarian, Founder and Owner of Cosmopolitan Dental
http://cosmopolitandental.com/