Whom You Know: PR Newswire's Strategic Partnership with AKA Enhances Suite of Services

Thursday, September 14, 2023

PR Newswire's Strategic Partnership with AKA Enhances Suite of Services

Partnership provides AKA clients with exclusive access to PR Newswire's Content Services and Distribution Suite and Further Extends PR Newswire Team and Capabilities

PR Newswire, a Cision company, is meeting the demand for premium marketing communications services through a strategic partnership with AKA Partners, LLC, a public relations and video-first marketing communications industry leader with 25 years of experience working with Fortune 500 brands.

This strategic partnership will provide AKA clients with exclusive value-added access to PR Newswire's full suite of public relations and content distribution networks. PR Newswire clients will have exclusive access to AKA's team of creative strategists, content producers, visual content editors, designers and media experts headquartered in Chicago. This partnership will further deepen combined in-house expertise to meet ongoing demand from US clients.

"With explosive demand for our content and communications services, PR Newswire clients are looking for more solutions to enhance brand reputation and brand journalism with a consistent stream of multiformat content," said Nicole Guillot, Cision COO and President of PR Newswire. "This partnership provides our clients with further industry-leading support as an extension of our in-house premium content services team (MultiVu). With their 25-year track record delivering breakthrough earned, paid and owned content for the world's leading brands, we believe AKA enhances our services and offers further value for more brands to share their stories across all media."

The strategic partnership with PR Newswire is a natural fit for AKA to offer their clients exclusive access to the PR Newswire product and distribution suite across industries including healthcare, retail, mortgage lending, fintech, home goods, CPG and B2B. "PR Newswire, with its reputation for credibility and quality working with the world's leading brands, is a natural fit for AKA's existing and future clients," said Andrew Krause, CEO and Founder of AKA.

Pauli Cohen, Director of Media Strategy and Client Services for AKA, added, "Our strategic partnership with PR Newswire is a natural bridge for clients in need of streamlined solutions to deliver great brand journalism combined with consistent video content at scale."

About AKA Partners, LLC

AKA is a leading video-first marketing communications company established in 1998. Based in Chicago, AKA develops and executes turnkey video, engagement, public relations, paid media and experiential campaigns for many of the world's leading brands. To learn more, visit www.akapartners.com and follow AKA on LinkedIn.

About PR Newswire

For more than 65 years, PR Newswire has been the industry leader with the largest, most comprehensive distribution network of print, radio, magazine, television stations, financial portals and trade publications. PR Newswire has an unparalleled global reach of more than 440,000 newsrooms, websites, direct feeds, journalists and influencers and is available in more than 170 countries and 40 languages.

Recent Testimonials by Brand Ambassadors on their Experience with Whom You Know

"I work with Peachy Deegan because she's prolific at what she does. She's a hard worker, she's thoughtful and she's tasteful at what she writes which is very important. Peachy gets the facts correct, and just that alone is worth its weight in gold."

-Edward Tricomi, Master Stylist and Owner of Warren-Tricomi
https://warrentricomi.com/

"No one has yet to express their taste for our cuisine better than Peachy Deegan on Whom You Know. Thank you for transforming our flavor into words, unlike any other before.
Sometimes WHOM YOU KNOW, really makes a difference and Ammos Estiatorio is grateful to know Peachy Deegan!"
-
Dimitris Nakos, Founder and Owner of
Ammos Estiatorio
https://ammosnewyork.com/

“Whom You Know has done an amazing job of featuring our company over many years [seven]. Peachy has worked tirelessly to create a well-curated selection of topics and brands that are clearly of relevance to her growing audience of readers. Her articles are filled with great insights based on first-hand experience. She does her research, knows her business and is a pleasure to work with!”

-David Sasuga, Owner of Fresh Origins Microgreens
www.FreshOrigins.com

"Peachy Deegan has the pulse of the nation and highlights exceptional opinion leaders in more than 23,000 inspiring and entertaining posts. Her 100,000 twitter followers are a true testimony to Peachy’s ability to inspire, motivate and entertain. She is a feminine force to be reckoned with and an exemplary example of an influential voice in today’s world."

-Mica Mosbacher, author of the new book The Hurricane Factor: Stormside Patriots and tv political commentator

"It was an honour to be chosen for Movers and Shakers by Peachy Deegan. The questions in the interview were intelligent and insightful and I thoroughly enjoyed answering them. The reaction to the interview has been overwhelmingly positive and has helped bring my art practice to a wider audience."
-Damien Flood, Internationally Acclaimed Artist
http://www.damienflood.ie/

"We were so fortunate to hit Peachy’s radar. Her review of our Warmies was spot-on and came at a great time in our company’s early history.
Peachy has such a strong relationship with her readers. She provides honest and real comments; she is truly a trusted source in a very large circle
of consumers."
-Scott Wehrs
President
Intelex U.S.A.
http://www.intelexusallc.com/

"We at Primola love working with Whom You Know and are proud to have been a highly-ranked Manhattan restaurant by Peachy Deegan since 2012, and are featured seasonally. We appreciate the fantastic work Peachy does highlighting our cuisine with her sublime writing style and the whole neighborhood of the Upper East side. Also, we are glad that she has started a Made in Italy column! If you have the opportunity to be considered for review, we'd highly recommend working with her."
-Giuliano Zuliani, Owner of Primola Restaurant
https://www.facebook.com/Primola-Canaletto-restaurants-NYC-135616799831091

"
Peachy Deegan is a gem. She is wonderful to feature our Irish brands in 'Whom You Know'! The articles are beautifully and passionately presented, bringing products and brands to life, making both relevant and fun for her many faithful followers to read. I am immensely proud for our hand-crafted products to be included in this venue!"

-
Bill Follett
President, Belleek Group North America
www.Belleek.com

"As you know from my past features, Peachy Deegan and I were in the same class at Boston College prior to either of us becoming entrepreneurs. When we played together on the BC Alumni softball team in Central Park years ago, she mentioned she could not find a great dentist in Manhattan and could often be found networking on her phone in the outfield hiding from the ball. She was my second patient ever in 2006 when I opened my dental practice; I was one of the first sponsors on Whom You Know and the first Mover and Shaker featured in 2009 and have worked with her continuously since. She's even talked her friends that are doctors into being my patients, and they subsequently send their hospital colleagues. I don't know anyone that is as great of a networker and writer as Peachy, nevermind that she is upstanding and always good for her word. Cosmopolitan Dental is so happy to be in the company of the caliber of major brands she works with today, and although she will tell you a million ways to get your teeth dirty between Peachy's Picks, Terrific Takeout and Peachy's Pantry, Peachy Deegan will tell you there is only one way to get your teeth clean!"
-Dr. Garo Nazarian, Founder and Owner of Cosmopolitan Dental
http://cosmopolitandental.com/